Author: Michelle

Now through March 31, 2026, WIC families can get up to $25 bonus coupons per visit at participating farmers’ markets. The coupons can be used for fresh fruits and vegetables at the market where they were received. Families can receive this offer once a week at each participating market. The bonus dollars are while supplies last, and the amount is subject to change.

Here’s how it works:

1. Shop with Your WIC Benefits: Shop at a farmers market below using your WIC card with a QR code, and use at least $5 of your cash value benefit for fruits and vegetables.
   
2. Get a Pink Verification Ticket: Receive a verification ticket from the farmers and bring it to the information booth.
   
3. Collect Matching Coupons: Receive your matching coupons. Coupons can only be used on fresh fruits and vegetables at the market where they were received.

Shop at a Participating Farmers Market

Need the WIC Card with a QR code?

Your WIC card must have a QR code on the front to shop at a farmers’ market. PHFE WIC families can pick up the new WIC card at a nearby WIC office or request one by mail by completing the WIC Card Request Form. Cards typically arrive by mail within 3 to 5 business days.

Important: Requesting a replacement WIC card will immediately deactivate your old card.

Find Your Local
WIC Office

Request a Replacement
WIC Card

Starting April 13, 2026, the WIC food list is getting an upgrade! Thank you to WIC parents, staff, and community partners who spoke up about the changes they would like to see. New options will offer more variety and flexibility.

What’s New?

• more whole grain foods, like corn masa flour, pita bread, whole wheat bagels, and whole wheat English muffins

• more plant-based milk options

• cash value option for fruits and vegetables (fresh, frozen, or canned) instead of jarred baby foods

• canned fish (tuna, salmon, sardines) for parents and children over age 1

• more yogurt flavors to choose from

• fresh herbs can be bought using the cash value benefit for fruits and vegetables

Sneak peek: New WIC Eligible Foods starting April 13, 2026

Here’s a more detailed look at some of the upcoming changes. More details will be shared soon.

The current WIC food list is available now through April 12, 2026. Check back for more details about the upcoming food package change or visit myfamily.wic.ca.gov.

Frequently Asked Questions (FAQs)

Between appointments with a WIC counselor, families will need to complete a quick, simple nutrition class. Parents can complete a class online at their own pace through wichealth.org.

How to sign up for wichealth.org

If it is your first time visiting wichealth.org, click the red Sign Up button to create an account. You will need the following information to register a new account:

• State – California
• Agency – PHFE
• Clinic – Select the WIC office nearest to you. Find your local WIC office.
• Family ID – Check the CA WIC App for your 9 digit Family ID. In the CA WIC App, click the 3 lines in the top left corner to open the menu. Your Family ID will be at the top of the menu.

Sign up for wichealth.org

WIC online group classes through Zoom are canceled until further notice.

Our interactive group classes through Zoom are currently canceled until further notice. Classes can be completed online at wichealth.org. Check back in May to see when our group Zoom classes will resume.

Have a question? Text 91997 for help.

The U.S. Food and Drug Administration announced a recall of Tippy Toes brand Apple Pear Banana Baby Food from IF Copack, LLC (Initiative Foods) due to elevated levels of patulin. Patulin is a natural toxin made by molds that can grow on fruits. Eating foods containing the toxin can cause health problems such as weakened immune system, nerve damage, headache, fever, and nausea.

The recalled apple pear banana baby food was distributed nationwide in retail stores under the following lot numbers:

• Tippy Toes Apple Pear Banana
• 2-pack plastic tubs, with product information sleeve
• UPC 036800265783
• Lot # 07174 Best By Date “BB 07/17/2026”
  

People who have purchased Tippy Toes Apple Pear Banana baby food are urged to dispose of it immediately or return it to the place of purchase for a full refund. Contact your healthcare provider for any health concerns if the product has been consumed

For questions, contact the company at (855) 215-5730

Additional information:

• IF Copack LLC dba Initiative Foods Recalls “Tippy Toes” Brand Apple Pear Banana Because of Possible Health Risk | FDA

On February 3, 2026, Congress passed a bill to end the partial government shutdown. In November 2025, Congress passed a bill that fully funded the WIC program through September 30, 2026, as part of a bill passed that month, ensuring that eligible families can continue to rely on the program for support.

What you can do

• Continue to use your WIC benefits
• Attend your WIC appointments
• Stay in contact with your local WIC office

Stay informed

• Visit the California WIC website for full information and regular updates on WIC funding
• Download and check the California WIC App for alerts and reminders

WIC and CalFresh are Better Together!

Families who receive CalFresh/SNAP should expect to get their full amount of benefits this month. Those who participate in CalFresh and qualify for WIC can and should be enrolled in both programs.

WIC continues to enroll eligible families, including those who were impacted by the government shutdown and qualify. Apply online or text ‘APPLY’ to 91997 to get started.

You may be eligible for WIC if you:

• Are pregnant
• Are breastfeeding a baby under the age of one
• Had a baby within the last six months
• Have a child under the age of five
• Experienced a pregnancy loss/termination

Apply for WIC

WIC is here to support you and your goals for feeding your baby. Pregnant and breastfeeding families are invited to join breastfeeding support groups on Zoom to connect and learn with other parents. Support groups are offered in English, Spanish, Chinese, Vietnamese, Thai, and Tagalog.

See our upcoming breastfeeding support groups below. Click the ‘Join now’ button on the day and time of the support group to connect on Zoom. See you there!

Vietnamese - Thứ Hai, ngày 9/2 lúc 14h

WIC sẵn sàng hỗ trợ bạn và mục tiêu nuôi con bằng sữa mẹ của bạn. WIC mời các phụ nữ đang mang thai và các gia đình đang cho con bú sữa mẹ tham gia nhóm hỗ trợ nuôi con bằng sữa mẹ trên Zoom để kết nối và học hỏi với các bậc cha mẹ khác.

Nhấp vào nút 'Tham gia ngay' vào ngày và giờ của nhóm hỗ trợ để kết nối trên Zoom

Nếu bạn là người tham gia WIC, hãy nhấp vào nút bên dưới để tham gia.

Tham gia ngay

 

Nếu bạn KHÔNG phải là người tham gia WIC, hãy nhấp vào nút bên dưới để tham gia.

Tham gia ngay

Tagalog - Martes, Pebrero 17 ng 2:00 ng hapon

Ikaw ba ay nagdadalang tao o kapapanganak lamang at nangangailangan ng tulong sa breastfeeding? Maaring lumahok sa breastfeeding support group sa pamamagitan ng Zoom.

Kung ikaw ay isang kalahok sa WIC, i-click ang button sa ibaba upang sumali.

Sumali ka na!

 

Kung HINDI ka kalahok ng WIC, i-click ang button sa ibaba para sumali.

Sumali ka na!

Spanish - miércoles 18 de febrero a las 2 PM

WIC está aquí para apoyarla a usted y sus metas para alimentar a su bebé. Familias esperando un bebé o amamantando son invitadas a unirse a los grupos de apoyo a la lactancia en Zoom para conectarse y aprender con otros padres.

Haga clic en el botón '¡Únase ahora!' el día y la hora del grupo de apoyo que quiera para conectarse en Zoom.

Si es participante de WIC, haga clic en el botón a continuación para unirse.

¡Únase ahora!

 

Si NO es participante de WIC, haga clic en el botón a continuación para unirse.

¡Únase ahora!

English - Monday, February 23 @ 2 PM

Currently pregnant or just had a baby and looking for breastfeeding support? Join WIC's Virtual Breastfeeding Support Group on Zoom!

Click the 'Join now' button below on the day and time of the support group to connect on Zoom. See you there!

If you are a WIC participant, click the button below to join.

Join Now

 

If you are NOT a WIC participant, click the button below to join.

Join Now

Chinese - 星期三, 2月25日, 下午2点

WIC 在这里为您和您的宝宝提供母乳喂养的支持。我们邀请怀孕和母乳喂养的家庭加入 Zoom 上的母乳喂养支持小组，与其他家长一起讨论和学习关于母乳喂养的要点。

在小组活动当天只需点击'立即加入Join now' 键即可在Zoom上连接。到时候见！

如果您是 WIC 参与者，请单击下面的按钮加入。

现在就加入

 

如果您不是 WIC 参与者，请单击下面的按钮加入。

现在就加入

Thai - วันพฤหัสบดี 27 กุมภาพันธ์ เวลา 14.00 น

หากคุณกำลังตั้งครรภ์ หรือ เพิ่งคลอดลูก และ กำลังมองหาความช่วยเหลือ การสนับสนุนในการเลี้ยงลูกด้วยนมแม่ คุณสามารถเข้าร่วมกลุ่มในการประชุมไลฟ์ทางช่องทาง ซูม

คลิกที่ปุ่ม 'เข้าร่วมทันที' ด้านล่างในวันและเวลาของกลุ่มสนับสนุนเพื่อเชื่อมต่อกับ Zoom แล้วพบกันค่ะ!

หากคุณเป็นสมาชิกของโปรแกรมวิค กรุณากดปุ่มด้านล่างนี้เพื่อเข้าร่วมพูดคุยในกลุ่ม

เข้าร่วมตอนนี้

 

หากคุณไม่ใช่สมาชิกของโปรแกรมวิค กรุณากดปุ่มด้านล่างนี้เพื่อเข้าร่วมพูดคุยในกลุ่ม

เข้าร่วมตอนนี้

UPDATED 11:30 AM: Some families have reported issues shopping at the grocery store with their WIC card. Families are encouraged to contact California WIC Family Services (800) 852-5770 to report the issue.

For questions regarding your WIC card or to check your current balance, contact California WIC Card Customer Service at (844) 469-3264.

California WIC Family Services

Call: (800) 852-5770
Monday to Friday from 8:00 AM to 5:00 PM

Email: WIC@cdph.ca.gov

Check back for updates. Visit the California WIC page at myfamily.wic.ca.gov.

In observance of Martin Luther King Jr. Day, PHFE WIC will be CLOSED on Monday, January 19, 2026.

We will resume WIC services on Tuesday, January 20, 2026, from 9:00 a.m. to 5:00 p.m.

For questions, please call (888) 942-2229 or text us at 91997, and we will respond to you as soon as possible.

In observance of New Year’s Day, WIC will be closed on Thursday, January 1. We will resume WIC services on Friday, January 2, from 10:00 AM to 5:00 PM.

For questions, please call (888) 942-2229 or text us at 91997, and we will respond as soon as possible.

Happy New Year!
– PHFE WIC

PHFE WIC sends our warmest wishes to you and your family for a joyful holiday season and a Happy New Year!

Our offices will be closed on the following days, allowing our staff to enjoy the holiday season.

• Wednesday, December 24

• Thursday, December 25

• Friday, December 26

We will resume our services on Monday, December 29, from 9:00 a.m. to 5:00 p.m.

Attention WIC and CalFresh participants!

Your safety is our priority. WIC staff will not go to your home and ask for your information. Please protect yourself from WIC Card and CalFresh EBT scams.

Guard your information! WIC staff will only ask for confidential information during WIC appointments. We will never ask for your PIN, or photos of your WIC card or EBT card number. 

Beware of scammers asking for a picture of your benefits card in exchange for a free phone. WIC is not associated with any free phone services. Learn how you can safely apply for a free or discounted phone with California LifeLine.

All WIC services are by phone, online, or provided at our offices. WIC staff will not visit your home or ask for your information at any time other than your WIC appointments.

Keep your PIN safe! Do not share your EBT card PIN with anyone, including store vendors.

Regularly check your WIC food balance. Text 91997 or call 1-844-4MY-FAMILY to report any missing benefits.

Text 91997 to report any suspicious WIC-related calls or interactions.

Everyone is welcome to apply and access WIC, health care, food and housing support, and more public benefits.

View California’s updated Public Charge Guide, available in the following languages: Select a language Arabic Armenian Chinese English Farsi Hindi Hmong Japanese Khmer Korean Lao Mien Pashto Portuguese Punjabi Russian Spanish Tagalog Thai Ukrainian Vietnamese

View National WIC Association Public Charge Fact Sheet: Select a language EnglishSpanishArabic

Immigration Resources

• Immigration Legal Aid Resources
• Know Your Rights: What to Do if You Are Arrested or Detained by Immigration: Select a language English Spanish Arabic Chinese – Simplified Chinese – Traditional Haitian Creole Korean Tagalog Vietnamese
• Know Your Rights: A Guide for Immigrants – United We Dream
• Know Your Rights: Red Cards
• Printable Red Cards: Select a language English Arabic Chinese Farsi French Haitian Creole Hmong Pashto Punjabi Russian Spanish Tagalog Tigrinya Ukrainian Vietnamese
• Keep Your Benefits: Select a language English Spanish Chinese
• Know Your Rights: Trans Legal Survival Guide
• CalHHS Public Charge Guide October 2021 (these same rules are still in effect)
• Analysis of Trump Day 1 Executive Orders

Immigration Legal Resources

Several free or low-cost immigration or legal status screening resources are available in Los Angeles, San Bernardino, and Orange County to help immigrants get the support and information they need.

“To the communities affected by this final rule, let me be clear: WIC’s clinic doors remain open. The final rule does not impose barriers on families for accessing WIC, or women from accessing Medicaid when they are pregnant or for 60 days after delivery. The final rule does not penalize families if their U.S.-citizen child is accessing benefits. We stand at your side, forever committed to our mission of delivering quality nutrition services and breastfeeding support for all families.”

Rev. Douglas Greenaway, former President and CEO of the National WIC Association (NWA), in response to the public charge ruling on August 12, 2019.

As of November 11, 2025, ByHeart Inc. has voluntarily recalled all of its Whole Nutrition Infant Formula products due to an ongoing investigation into several cases of infant botulism. Infant botulism is a rare but serious illness that causes symptoms such as constipation, muscle weakness, poor feeding, and loss of head and neck control.

ByHeart Whole Nutrition Infant Formula is not a WIC-approved infant formula and is not provided through the California WIC program. No WIC-approved formulas are affected by this recall.

The recall includes all unexpired lots of formula cans and single-serve Anywhere Pack sticks. The recall includes all batch codes and use-by dates for the following products:

• ByHeart Whole Nutrition Infant Formula, 24 oz can, UPC: 5004496800
• ByHeart Whole Nutrition Infant Formula, 0.60 oz Anywhere Pack™, 14 packets per package, UPC: 5004496802

Families using ByHeart Formula are urged to stop use immediately until more information is available and to clean all surfaces ByHeart Formula came into contact with. Talk to your healthcare provider right away if your baby has trouble feeding,

Additional Information:

• ByHeart Updates Information Regarding Voluntary Recall of all Batches of ByHeart Whole Nutrition Infant Formula Cans and Packs Because of Possible Health Risk | FDA
• ByHeart Voluntary Recall Information | ByHeart
  

It’s the perfect time to plan some healthy, budget-friendly meals for your family. Many WIC foods can be turned into delicious holiday dishes everyone will love! WIC-approved foods include staple items that can be used in many dishes, and we’ve put together some fun and easy recipe ideas using your WIC foods. For more recipe ideas, check out the eKitchen at wichealth.org.

Holiday Sweet Potatoes

Ingredients

• 3lbs sweet potatoes (about 3 large), peeled and sliced into ¼ inch thick rounds
• 1 tbsp lemon juice
• 1 1/2 tbsp unsalted butter
• 3 tbsp brown sugar (or less)
• 1/4 tsp salt (or less)
• 1 tsp vanilla extract
• 1/4 cup water
• 3/4 tsp ground nutmeg
• 1 tsp ground cinnamon

View Recipe

Cranberry Walnut Coleslaw

Ingredients

• 1 head (1lb) cabbage
• 3 medium carrots
• 1 cup walnuts
• 1 cup dried cranberries
• 1/3 cup vinegar
• 1/4 cup oil
• 1 tbsp sugar
• 1/4 tsp salt
• 1 tsp celery seed (optional)

View Recipe

Garlic Potato and White Bean Mash

Ingredients

• 10 ounces canned cannellini beans
• 1 head of garlic
• 1 tablespoon oil
• 5 large potatoes (Yukon work well)
• 1/2 teaspoon salt
• 1 teaspoon onion powder

View Recipe

Sweet Potato and Squash Soup

Ingredients

• 1 sweet potato
• 1 acorn squash
• 1/2 onion
• 2 tablespoons oil
• 1 clove garlic
• 1 jalapeño or chili pepper of your choice (optional)
• 3 cups low-sodium broth
• 1/2 cup light coconut milk
• 1 teaspoon tsp fresh ground black pepper
• 4 slices whole wheat bread

View Recipe

Citrus Corn Muffins

Ingredients

• 1 cup all-purpose flour
• 1 cup whole wheat flour
• 1/2 cup yellow cornmeal
• 1 tablespoon baking powder
• 1 teaspoon salt (or less)
• 1 tablespoon orange zest (peel)
• 1/2 cup mashed bananas
• 1 cup buttermilk
• 2 large eggs
• 1/4 cup brown sugar (or less)

View Recipe

Harvest Salad

Ingredients

• 1 medium butternut squash
• 5 tablespoons oil
• 2 persimmons
• 2 apples
• 4 cups arugula
• 1/2 cup dried cranberries
• 1 shallot
• 3 tablespoons balsamic vinegar

View Recipe

Turkey Burger Macaroni

Ingredients

• 1 small bell pepper
• 1 small onion
• 3 cloves garlic
• 2 cups whole wheat macaroni
• 3 ounces cheddar cheese
• 1 pound lean ground chicken or turkey
• 1 can (14-ounces) diced tomatoes, no salt added
• 1 tablespoon dried thyme
• 1/2 teaspoon salt
• 1/4 teaspoon black pepper

View Recipe

For more recipe ideas, visit wichealth.org.

Congratulations to Kiran Saluja, MPH, RDN, Executive Director at PHFE WIC, on receiving the California Department of Public Health/Women, Infants, and Children Division’s (CDPH WIC) inaugural Lifetime Achievement Award!

This recognition from peers at both the state and local levels highlights her decades of significant contributions, exceptional talent, and unwavering dedication to the California WIC program.

As the Executive Director of PHFE WIC, the largest local WIC agency in the nation, Kiran oversees WIC services that reach 23% of California’s WIC families. Her commitment to improving the health and nutrition of parents, infants, and children has left a lasting impact at local, state, and national levels.

She has served on numerous committees, including the Board of the National WIC Association (NWA) and served as Board Chair in 2012. Kiran represented the NWA in 2010 before the U.S. House of Representatives Education and Labor Committee, which resulted in the passing of the Healthy Hunger Free Kids Act. She has also supported the USDA WIC Breastfeeding Social Marketing campaign at the Institute of Medicine, now known as the National Academy of Science, Engineering, and Medicine, in 2011.

Beyond her achievements, Kiran is a true mentor, advocate, and champion for her staff, WIC families, and future public health leaders. Her generosity, guidance, and passion have shaped the careers of many and inspired even more.

Please join us in celebrating this incredible milestone, and thank you, Kiran, for setting an inspiring standard of excellence that will be cherished for generations to come.

“WIC honestly has given me back so much more than what I have been able to give WIC. And I think you can count on me to be a lifelong advocate for WIC. It’ll live in my heart.”

Kiran Saluja

Executive Director, PHFE WIC

WIC Families Get $30 to Spend at the Farmers Market

WIC families in California can get $30 farmers market benefits to buy fruits and vegetables at WIC-certified farmers markets (limit one per family per year) while supplies last. We have reached the maximum number of farmers market reservations for the summer.

Missed out of farmers market benefits this year? Use your monthly cash value benefit for fruits and vegetables at a farmers market with the new WIC card.

Here’s how it works:

This year, farmers market benefits are electronic and only available on the new WIC card with a QR code in front.

1. Families who completed a farmers market reservation and have the new WIC card with a QR code in front will get their $30 added to their card by September 30, 2025.
2. Shop for your fruits and veggies at a WIC-approved farmers market before November 30, 2025!
   
   Click ‘Farmers Markets’ under the menu in the CA WIC App to locate a WIC-authorized farmers market near you.

FAQs

Where to Shop with the $30 Farmers Market Benefits

Shop with your $30 farmers market benefits at a WIC-authorized farmers market. Find a market on the California WIC app. Click ‘Farmers Markets’ under the menu to locate WIC-authorized markets near you.

Farmers who accept the WIC card will have the “WIC and Senior Benefits Welcome” sign posted.  

To see your remaining farmers market benefits, click the orange ‘View Farmers Market Benefits’ button in the benefits section. 

Last Day to Shop with your $30 is November 30, 2025

The $30 WIC farmers market benefits will expire on November 30, 2025! We highly encourage you to spend your benefits as soon as possible. Enjoy all of the produce the summer season has to offer!

Breast pumps and resources are available at no cost to eligible breastfeeding parents enrolled in WIC who may be returning to work or school, have a baby needing special care, or need extra support during their breastfeeding journey.

To get a WIC breast pump:

1. Make sure you’re enrolled in WIC. Not enrolled? Apply today!
2. Talk with your WIC counselor. They’ll ask you questions on how breastfeeding is going to better understand the support you need and go over the next steps with you.
   
   Text 91997 or contact your local WIC office to speak to a WIC counselor.

What types of breast pumps does WIC offer?

WIC offers a variety of different brands and pump types. A WIC counselor can assess your needs to find the best pump for your situation and teach you how to use your pump. Text 91997 to schedule an appointment.

Medela Harmony (Manual Pump)

The Medela Harmony pump is a lightweight, compact, and portable manual breast pump.

How to use the Medela Harmony pump

Medela Symphony

The Medela Symphony pump is a hospital-grade, double-breast pump designed for frequent, long-term use.

How to use the Medela Symphony pump

Medela Lactina

The Medela Lactina pump is a hospital-grade, electric pump designed for frequent, long-term use.

How to use the Medela Lactina pump

Medela Pump in Style

The Medela Pump in Style is an electric double breast pump that WIC parents can keep.

How to use the Medela Pump in Style

Ardo Alyssa

The Ardo Alyssa pump is a hospital-grade, portable pump that WIC parents can keep.

How to use the Ardo Alyssa pump

Related Articles

How to Clean Your Breast Pump Kit
How to Return Your WIC Breast Pump
WIC Breastfeeding Support Groups
WIC Breastfeeding Resources

The 2025 theme for National Breastfeeding Month is “Forward Together,” emphasizing unity and highlighting the importance of organizations advocating for breastfeeding support, healthcare access, and workplace accommodations.

All parents with young children should have access to skilled breastfeeding counseling and support from their health facilities, workplaces, and communities.

WIC is committed to being part of parents’ support systems by providing free phone, online, virtual, and in-person services.

Every year, August 1-7, we celebrate World Breastfeeding Week. This year, the theme “Prioritise Breastfeeding: Create sustainable support systems” reaffirms our commitment at WIC to improve breastfeeding support in our community.

Facebook Live “Breastfeeding Q&A with an LC!”

Get answers to all your breastfeeding and chestfeeding questions! Join WIC’s Facebook live event. Everyone is welcome.

Virtual Breastfeeding Support Groups

Vietnamese - Thứ Hai, ngày 9/2 lúc 14h

WIC sẵn sàng hỗ trợ bạn và mục tiêu nuôi con bằng sữa mẹ của bạn. WIC mời các phụ nữ đang mang thai và các gia đình đang cho con bú sữa mẹ tham gia nhóm hỗ trợ nuôi con bằng sữa mẹ trên Zoom để kết nối và học hỏi với các bậc cha mẹ khác.

Nhấp vào nút 'Tham gia ngay' vào ngày và giờ của nhóm hỗ trợ để kết nối trên Zoom

Nếu bạn là người tham gia WIC, hãy nhấp vào nút bên dưới để tham gia.

Tham gia ngay

 

Nếu bạn KHÔNG phải là người tham gia WIC, hãy nhấp vào nút bên dưới để tham gia.

Tham gia ngay

Tagalog - Martes, Pebrero 17 ng 2:00 ng hapon

Ikaw ba ay nagdadalang tao o kapapanganak lamang at nangangailangan ng tulong sa breastfeeding? Maaring lumahok sa breastfeeding support group sa pamamagitan ng Zoom.

Kung ikaw ay isang kalahok sa WIC, i-click ang button sa ibaba upang sumali.

Sumali ka na!

 

Kung HINDI ka kalahok ng WIC, i-click ang button sa ibaba para sumali.

Sumali ka na!

Spanish - miércoles 18 de febrero a las 2 PM

WIC está aquí para apoyarla a usted y sus metas para alimentar a su bebé. Familias esperando un bebé o amamantando son invitadas a unirse a los grupos de apoyo a la lactancia en Zoom para conectarse y aprender con otros padres.

Haga clic en el botón '¡Únase ahora!' el día y la hora del grupo de apoyo que quiera para conectarse en Zoom.

Si es participante de WIC, haga clic en el botón a continuación para unirse.

¡Únase ahora!

 

Si NO es participante de WIC, haga clic en el botón a continuación para unirse.

¡Únase ahora!

English - Monday, February 23 @ 2 PM

Currently pregnant or just had a baby and looking for breastfeeding support? Join WIC's Virtual Breastfeeding Support Group on Zoom!

Click the 'Join now' button below on the day and time of the support group to connect on Zoom. See you there!

If you are a WIC participant, click the button below to join.

Join Now

 

If you are NOT a WIC participant, click the button below to join.

Join Now

Chinese - 星期三, 2月25日, 下午2点

WIC 在这里为您和您的宝宝提供母乳喂养的支持。我们邀请怀孕和母乳喂养的家庭加入 Zoom 上的母乳喂养支持小组，与其他家长一起讨论和学习关于母乳喂养的要点。

在小组活动当天只需点击'立即加入Join now' 键即可在Zoom上连接。到时候见！

如果您是 WIC 参与者，请单击下面的按钮加入。

现在就加入

 

如果您不是 WIC 参与者，请单击下面的按钮加入。

现在就加入

Thai - วันพฤหัสบดี 27 กุมภาพันธ์ เวลา 14.00 น

หากคุณกำลังตั้งครรภ์ หรือ เพิ่งคลอดลูก และ กำลังมองหาความช่วยเหลือ การสนับสนุนในการเลี้ยงลูกด้วยนมแม่ คุณสามารถเข้าร่วมกลุ่มในการประชุมไลฟ์ทางช่องทาง ซูม

คลิกที่ปุ่ม 'เข้าร่วมทันที' ด้านล่างในวันและเวลาของกลุ่มสนับสนุนเพื่อเชื่อมต่อกับ Zoom แล้วพบกันค่ะ!

หากคุณเป็นสมาชิกของโปรแกรมวิค กรุณากดปุ่มด้านล่างนี้เพื่อเข้าร่วมพูดคุยในกลุ่ม

เข้าร่วมตอนนี้

 

หากคุณไม่ใช่สมาชิกของโปรแกรมวิค กรุณากดปุ่มด้านล่างนี้เพื่อเข้าร่วมพูดคุยในกลุ่ม

เข้าร่วมตอนนี้

Important Dates in the Month of August

CinnaMoms

Facebook Live "Ask the LC with Wanda and Janelle" - Wednesday, August 20 from 1:30 PM - 2:30 PM

In celebration of Black Breastfeeding Week, CinnaMoms will be hosting a Facebook Live Breastfeeding FAQ Session with Lactation Consultants Wanda and Janelle.

Wednesday, August 20, 2025 from 1:30 PM to 2:30 PM

Click the ‘Join now’ button below on the day and time of the event to connect. See you there!

Join now!

Virtual Support Circle (Black Breastfeeding Week) - Wednesday, August 27 from 2:30 PM - 4:00 PM

Join CinnaMoms as they celebrate Black Breastfeeding Week! We'll talk about all things breastfeeding and how we can best support you and your family. 

RSVP

Resources for Black Breastfeeding People

A new California WIC card with a quick-response (QR) code allows families to shop for fresh produce using their cash value benefit for fruits and vegetables at participating farmers’ markets year-round.

Here’s what you need to know:

• The QR code on the front is only for farmers’ market transactions and can be used to purchase fruit and vegetable benefits year-round

• The magnetic stripe on the back is only for grocery store transactions

• Visit myfamily.wic.ca.gov to find a farmers’ market that accepts the California WIC card
  

• For more information, visit myfamily.wic.ca.gov

How to Get the New WIC Card

PHFE WIC families can request the new WIC Card by completing the WIC Card Request Form. Cards typically arrive by mail within 3 to 5 business days.

Important: Requesting a replacement WIC card will immediately deactivate your old card.

Find a Farmers’ Market that Accepts the New WIC Card

Families can shop for fresh, locally grown fruits and vegetables using their new California WIC Card at a WIC-authorized farmers’ market. Find a market using the farmers’ market finder below.

Farmers’ Markets that Provide Special Offers to WIC Families

Find a market using the farmers’ market finder or shop at one of the markets listed below. Some markets may also offer bonus dollars to shop for more fruits and vegetables. Visit the information booth at the market for details.

Monthly Fruit and Vegetable Benefits

Families receive a cash value benefit to shop for fruits and vegetables every month. With the new WIC card, this benefit can be used at WIC-authorized farmers’ markets or WIC-approved grocery stores. Regularly check your WIC food balance for all benefits on the WIC App or call 1-844-4MY-FAMILY.

$26 each month for children ages 1-4
$47 each month for pregnant and postpartum WIC participants
$52 each month for breastfeeding and chestfeeding postpartum WIC participants

We are proud to share that PHFE WIC has been recognized by the California Breastfeeding Coalition for our long-standing and deeply impactful Employee Perinatal Support Program. This recognition is a meaningful milestone that affirms our commitment to fostering a workplace where breastfeeding is normalized, supported, and celebrated.

A Legacy of Support: Established in 1996

Launched in March 1996, our Perinatal Employee Support Program was built with one clear goal: to support the health and well-being of our employees and their families. Designed by and for employees, the program centers compassionate, evidence-based support for breastfeeding and perinatal care in the workplace.

Since its inception, the program has helped transform our organizational culture, making lactation support a core part of how we do business and how we care for our team.

Powerful Outcomes, Decades in the Making

While breastfeeding data was not tracked prior to the program’s launch, its early impact was undeniable: in 1996, 98% of participating employees initiated breastfeeding, and 80% were still nursing at six months. Many continued through the toddler years—a trend that remains strong today.

Our most recent data highlights just how effective this support continues to be:

• 100% of employees participating in the program initiated breastfeeding
• In 2023, 73% of the 22 babies born to employees were exclusively breastfed for a full year
• In 2024, 100% of the 17 babies born were exclusively breastfed for one year
• Breastfeeding continued to age two for 82% of children in 2023 and 64% in 2024

These outcomes reflect the sustained impact of a supportive, informed, and flexible workplace culture.

A Comprehensive and Compassionate Program

Our Employee Perinatal Support Program offers a robust suite of benefits designed to meet employees where they are in their parenting journey:

• Access to 27 International Board Certified Lactation Consultants (IBCLCs) to provide personalized breastfeeding support starting immediately after birth
• Paid time to pump, with private lactation rooms equipped with hospital-grade pumps and secure milk storage
• One paid pumping session per day from 12 to 24 months, in alignment with updated AAP guidelines for continued breastfeeding
• Flexible remote work options post-leave to ease the transition back to work
• Monthly prenatal and breastfeeding support groups, open to employees and their partners, to foster a sense of community and normalize lactation in the workplace

On average, employees pump two to three times per day during their child’s first year. This daily support—both practical and emotional—has helped employees consistently reach their breastfeeding goals, even in the face of broader societal and workplace challenges.

Leading with Equity, Empowering Families

At PHFE WIC, we believe that workplace wellness is inseparable from equity. Providing strong perinatal and lactation support is not just a benefit—it’s a responsibility. We are proud to lead by example and create an environment where employees can thrive as both professionals and parents.

We thank the California Breastfeeding Coalition for recognizing the impact of this work. Most of all, we thank our dedicated employees who continue to shape and strengthen this program with every child welcomed into the PHFE WIC family.

To learn more about our Perinatal Employee Support Program or to explore how your organization can create a breastfeeding-friendly workplace, contact us at comments@phfewic.org

WIC participants who are unable to shop for their monthly food benefits can send a trusted family member or friend to shop for them instead. The trusted individual will need to know which WIC foods to purchase, as well as your WIC card and PIN. After they complete the shopping, the PIN number can be changed at any time by calling 844-469-3264.

Shopping Tips for Your Trusted Family Member or Friend

• Where to Shop: Find a WIC authorized grocer using the WIC app or visit myfamily.wic.ca.gov.

• Which Foods to Shop For: WIC participants can help shoppers know what foods to shop for by providing a grocery list. It’s especially helpful to be specific about the item, brand, and size when making a purchase. Use the California WIC Authorized Food List to know what foods can be purchased with WIC.

• WIC Food Balance: Participants can text them a screenshot of their WIC Food Balance screen. At the store, shoppers can ask a cashier or customer service representative to swipe the WIC card to print out the remaining food balance.

• Finding WIC-Approved Foods: Shoppers can look for WIC tags on shelves to see which foods are WIC-approved. If they have the WIC app downloaded, they can scan the barcode using the WIC Food Scan feature. Use the California WIC Authorized Food List to find WIC-approved items, brands, and sizes.

• Checking Out at the Grocery Store: The Shopper will need the participant’s WIC card and PIN so they can shop for your foods. The PIN can be changed at any time by calling 844-469-3264.

Need a New WIC Card?

Families get one WIC card to shop for all of their family’s food benefits. If your WIC card was lost, stolen, or misplaced, let us know right away. PHFE WIC participants can click the button below to request a new WIC card or text LOST CARD to 91997. We’ll mail a new card to you and let you know when it’s on the way.

WIC stands firm with families during this difficult time, and your health and safety are our priority.

Our community has faced increased uncertainty due to the current situation happening throughout California. We want to reassure families that PHFE WIC remains committed to your health and safety. All WIC services are available by phone and video to ensure safe access to WIC benefits without needing to visit an office. Our staff are standing by to assist you during our business hours.

To speak to a WIC counselor, text 91997 or call (888) 942-2229.

Immigration Resources

Stay safe during this time by knowing your rights, guaranteed to all of us by the United States Constitution, regardless of immigration status. If you or someone you know is approached by Immigration and Customs Enforcement (ICE), remember:

• Right to Remain Silent – You do not have to answer questions about your status or birthplace.
• Do Not Open Any Door – You do not have to open any door unless they present a warrant that specifically has your name on it and is signed by a judge.
• Do Not Sign Anything – Never sign documents without talking to a lawyer first. It may affect your rights.
• Do Not Provide False Information – Never falsify documents or misrepresent your citizenship status.

Find helpful information about your immigration rights from the resources listed below.

• Know Your Rights: What to Do if You Are Arrested or Detained by Immigration: Select a language
  English
  Spanish Arabic
  Chinese – Simplified
  Chinese – Traditional
  Haitian
  Creole
  Korean
  Tagalog
  Vietnamese
• Immigration Legal Aid Resources
• Know Your Rights: A Guide for Immigrants – United We Dream
• Know Your Rights: Red Cards
• Printable Red Cards: Select a language
  English
  Arabic
  Chinese
  Farsi
  French
  Haitian Creole
  Hmong
  Pashto
  Punjabi
  Russian
  Spanish
  Tagalog
  Tigrinya
  Ukrainian
  Vietnamese
• Talking to Kids About ICE and Immigration

WIC does not ask about your immigration status, is not a part of public charge, and your participation will not affect your immigration case or eligibility for any services.

Free or Low-Cost Immigration Legal Resources

Several free or low-cost immigration or legal status screening resources are available in Los Angeles, San Bernardino, and Orange County to help immigrants get the support and information they need.

Several free or low-cost immigration or legal status screening resources are available in Los Angeles, San Bernardino, and Orange County to help immigrants get the support and information they need. Find the assistance you need from one of the agencies below.

Los Angeles County

Orange County

San Bernardino County

PHFE WIC held its fourth annual Family Resource fair on May 20, 2025, at the Whitter Narrows Recreation Area in El Monte Valley, California. Over a thousand families connected with our community partners today and received resources for child care, children’s books, diapers, nutrition education, and so much more.

The event highlights WIC’s commitment to being a part of growing families’ support system. WIC builds trust with its program participants and is deeply connected with other local resources and community-based organizations. As a result, WIC connects families to resources they may not know about.

Latch On: Celebration of Public Breastfeeding

In honor of breastfeeding, PHFE WIC hosted its second annual “Latch On” event, inviting breastfeeding parents for a big group photo. Over 100 amazing moms came together to create a fun and memorable experience, normalizing breastfeeding in our community.

Special thanks to our speakers: Peter Dale, Chief Program Officer of Heluna Health; Megan Esparza, California WIC Association Executive Director; Cindy Clapp, PHFE WIC Deputy Director; and Kiran Saluja, Executive Director of PHFE WIC.

To our dedicated WIC staff and community partners, thank you for participating, supporting, and promoting this event. Your collective efforts make a difference in the lives of families in our community.

This institution is an equal opportunity provider.

Welcome to WIC! Our WIC counselors are here to support and empower you to make healthy choices for you and your family. If you are new to the program, please watch this video.

Please prepare these required documents

Please provide the following items listed below so a WIC counselor can determine if you are eligible for WIC. If your appointment is by phone, we will text you a link to upload photos of your documents.

What are the WIC income guidelines?

WIC uses gross income to determine a household’s income. Gross income is defined as the total cash received by the household before taxes. To qualify for WIC, a family’s income must be less than or equal to the limit in the table below for their family size.

Families receiving Medi-Cal, CalFresh, or CalWORKS may be income-eligible for WIC.

Each foster child is counted as a family of one.

• Income based on 185% Federal Poverty Level, effective April 1, 2025 to June 30, 2026
• Unborn fetuses may be counted toward household size

What if I don’t have a required document?

After we complete your enrollment, you will have 30 days to provide the documents requested. Tell your WIC counselor during your appointment if you cannot provide a document. WIC will generally accept a sworn statement as a last resort.

What’s next?

If you qualify for WIC, you will receive a WIC card that you can use to buy food each month. The counselor will make sure you understand your benefits, ask about your family’s health and nutrition, provide nutrition information, and connect you to other programs you qualify for. This might be done at the same time as your eligibility assessment or at a future appointment. Welcome to WIC!

WIC announced new income guidelines starting April 1, 2025, which will qualify more families for the program. This increase means more families are eligible to receive healthy foods, nutrition education, breastfeeding support, and more from WIC. As families face job uncertainties, inflation, and rising food costs, the number of those served grows each month. Phone and video appointments offer convenient options for working parents and busy families, while in-person appointments are available at our 29 offices.

To qualify for WIC, a family must have an income that is less than the limits listed below and be in a category WIC serves. A family or individual may be eligible if they:

• Have a child under the age of five
• Are pregnant
• Are breastfeeding a baby under the age of one
• Had a baby within the last six months
• Experienced a pregnancy loss/termination within the last six months

Not enrolled in WIC? Apply now! Families who previously did not qualify for WIC are encouraged to reapply again if they are within the new income limits.

Need to renew your WIC account? Text APPT with your preferred date and time to 91997 to schedule an appointment.

On February 27, PHFE WIC staff met with congressional representatives to discuss the National WIC Association’s policy agenda, which focuses on modernizing and fully funding WIC. Telehealth appointments have improved access, efficiency, and the overall program experience, and with nearly 30 years of bipartisan support for full WIC funding, we urge Congress to continue this commitment to ensure that no eligible family is turned away.

The success of the WIC program is evident:

• Every dollar invested in WIC saves about $2.48 in healthcare costs.

• 92% of mothers with children 3.5 years old valued nutrition education as much as WIC food benefits.

• For every dollar spent on prenatal WIC services, Medicaid saves $1.24 to $6.83

• Children who grew up with WIC generally have better diets that meet nutritional needs.

• WIC’s Cash Value Benefit (CVB) increases fruit and vegetable consumption.

• WIC participation is linked to better child health and development outcomes.

Support the MODERN WIC Act

The MODERN WIC Act, a bipartisan bill that aims to establish permanent virtual service options in the WIC program, was reintroduced. This would allow WIC participants to complete their appointments by phone or video, offering flexibility and helping reduce barriers like transportation and work schedules. Currently, virtual certification is allowed temporarily through waivers set to expire in September 2026. The MODERN WIC Act would implement necessary reforms that would provide modern program accessibility consistent with other healthcare settings.

Dr. Shannon Whaley joins Congressman Ted Lieu in Washington DC

On Tuesday, March 4, Congressman Ted Lieu invited PHFE WIC’s Dr. Shannon Whaley, Director of Research and Evaluation, to be his special guest for the President’s joint address to Congress. During a roundtable discussion, she addressed the consequences of pausing federal financial assistance programs. Following this discussion, Congressman Lieu invited Dr. Whaley to attend the Presidential Address to Congress as his guest. Dr. Whaley continues to be a strong advocate for the WIC program, ensuring that it remains a vital resource for families and communities.

Hear what Dr. Whaley has to say

Beech-Nut Nutrition Corporation has announced that it is discontinuing its entire line of infant cereals, effective March 1, 2025. However, WIC families can still purchase any remaining Beech-Nut cereals from participating WIC stores through May 5, 2025, while supplies last.

The following Beech-Nut products have been discontinued:

• Beech-Nut Multigrain Cereal 8 oz Canister
• Beech-Nut Organic Multigrain Cereal 8 oz Canister
• Beech-Nut Oatmeal Baby Cereal 8 oz Canister
• Beech-Nut Organic Oatmeal Baby Cereal 8 oz Canister

Families can find WIC-approved infant cereal brands by checking their CA WIC App or using the California WIC Authorized Food Shopping Guide.

For more information on WIC food package updates, visit myfamily.wic.ca.gov

We are proud to celebrate four PHFE WIC staff members who graduated from the PHFE WIC Dietetic Internship Program on February 28, 2025. Over the past 12 months, each intern completed over 1000 supervised practice hours, gaining hands-on experience that ranged from collaborating with local schools and hospitals to contributing to community initiatives. They are also the first cohort to all have a master’s degree since it became a requirement for the RDN exam in January 2024.

On top of their rotations, the Class of 2025 PHFE WIC Dietetic Interns:

• volunteered at Los Angeles Regional Food Bank,
• helped during PHFE WIC’s farmers’ market season,
• participated in health fairs,
• and more.

Congratulations to Angel, Diana, Jasmine, and Taylor on completing the program. Your hard work, compassion, and commitment have paid off, and we wish you all the best. We can’t wait to see what incredible things you will accomplish as future Registered Dietitians!

Read what the interns had to share about their experience

Angel Alonso

The internship was long, tedious, and tiring. I am very happy to have finished it. The year felt long up until the final months where it felt like time sped up. I applied a lot of my education to my internship rotations and learned a lot about the nutrition care process across multiple fields within dietetics. My favorite part was my experience at CHLA and seeing how dietitians work with parents for the health of their children. I want to be an RD so I can educate those in need on how to best feed themselves.

Diana Gonzalez

While every rotation taught me valuable skills in different areas, my favorite part of the internship was working in school foodservice. Not only did I get to apply my knowledge in a school setting, but it also brought back fond childhood memories. I found it especially enjoyable when I saw the kids punch in their student ID number—it reminded me of when I was in school and how the lunch routine felt so familiar. It also gave me a unique perspective on the behind-the-scenes work of the Registered Dietitian and cafeteria staff. I was able to see firsthand the effort that goes into menu planning, ensuring nutrition standards, and making sure everything runs smoothly for the students. It was a wonderful experience to understand the vital role of school foodservice from both a personal and professional viewpoint.

Jasmine Huynh

My dietetic internship was an incredible experience filled with valuable learning. I’m have been grateful with amazing guidance from my preceptors who challenged and supported me in expanding my clinical, community and food service management skills. Their mentorship helped me enhance my understanding of the different aspects of the nutrition field.

Attending GLADICs was a highlight of the internship which provided a great opportunity to gain insight from experienced professionals and stay up to date with current topics in dietetics. The study sessions with fellow interns and the DI director, Beth, was equally as rewarding, as we created an environment where we can share our knowledge and encourage one another as we prepare for the RD exam.

Taylor Lowe

The most rewarding aspect of this experience was discovering the depth of my own potential as I pushed myself to acquire new skills, manage projects effectively, and collaborate with a diverse group of healthcare professionals. Each day presented an opportunity to challenge myself, whether it was mastering new concepts, working under tight deadlines, or stepping outside my comfort zone to communicate and educate others. This internship was not just about applying what I had learned in the classroom—it was about refining those skills in dynamic, real-world settings where I could make a tangible impact. What truly made this experience stand out was the chance to connect with professionals across various disciplines. Equally important were the strong relationships I developed with my mentors, preceptors, and peers. Their guidance and encouragement provided me with a solid foundation of support.

Congrats PHFE WIC Dietetic Internship Class of 2025!

With a book in one hand and leafy greens in the other, children and their families enjoyed a storytime and hands-on cooking demo event that blended the magic of stories with healthy eating.

On February 4, 2025, Heluna Health, in collaboration with PHFE WIC, hosted a special storytime featuring Poquita’s Garden, read by author Lalo Alcaraz! This inspiring story of a young girl creating a community garden, ensuring access to fresh fruits and vegetables for all—beautifully reflects WIC’s mission to promote nutrition and health.

Growing Hope Gardens led a fun food prep activity where children made and enjoyed fresh salads, while the Little by Little School Readiness Program provided many books and developmental handouts to support early literacy. Each child also took home a copy of Poquita’s Garden! We were honored to welcome Kamille Hemsworth, representing Assemblymember Michelle Rodriguez, who recognized Kiran Saluja for WIC’s impact and shared valuable community resources.

The event wrapped up with families receiving nutrition and early literacy materials, ensuring children grow healthy and ready for school. A heartfelt thank you to everyone who made this event possible!

Tax season is here, and there are several resources to help families file their taxes for free. Taxpayers can use one of the programs listed below to file their taxes this year at no cost.

File your taxes securely using one of these free resources:

• Claim Your Cash LA
• Direct File
• Free Tax Prep LA
• Volunteer Income Tax Assistance

Avoid tax scams by using secure, trusted resources

When filing your taxes, use trusted and secure resources like the links above to avoid tax fraud and scams. Never share your personal information with anyone who calls you unexpectedly. Scammers might pretend to be from the IRS, but they will never call asking for your personal information.

Claim your cash-back tax credits

Families may qualify for cash-back tax credits worth hundreds or thousands of dollars from the Earned Income Tax Credit (EITC), Child Tax Credit (CTC), California Earned Income Tax Credit (CalEITC), and Young Child Tax Credit (YCTC) when they file their taxes. Even if you don’t normally file taxes or have low to no income, you may still qualify. Tax credits do not affect your WIC benefits.

See the basic eligibility requirements for each tax credit below. For federal taxes, no additional form is needed to claim these credits. When filing for state taxes, families will need to fill out the California Earned Income Tax Credit Form 3514.

2024 Tax Credits

WIC offers appointments by phone, video, in-person, and online. Choose the appointment method that works best for you to connect with your WIC counselor.

Sign up for WIC today

If you are pregnant or have a child under age 5, please apply for WIC online. We will contact you to confirm your eligibility and complete your enrollment. In-person enrollments can be scheduled at a WIC office near you, and you will receive your food benefits the same day if you qualify. Enrollments can also be completed entirely by phone or video. You will receive your WIC benefits by mail within a few days if you qualify.

Connect with other parents through our group classes on Zoom

Two 30-minute group classes are available each weekday. Check out the group class schedule to find the class time that works best for you and join from home or on the go. Whether you have a class appointment or not, we would love to see you in class!

Attend appointments at home or at a WIC office near you

Many WIC appointments can be completed by phone, in-person, or online. Throughout your pregnancy and your baby’s first year, you will have appointments with a WIC counselor every 1-3 months. After your baby turns 1, we will reassess their eligibility every year. If your family continues to qualify for WIC, you will have a minimum of four WIC appointments per year. Some appointments will be with a WIC counselor, and some will be classes.

Appointments with WIC counselors are by video, phone, or in-person. Class appointments are online or on Zoom. Let your WIC counselor know at your next contact if you have a preferred appointment method!

If you missed your appointment or need to reschedule, text 91997.

Read more about WIC appointment types

Check your WIC Benefits on the WIC App

Your WIC benefits may have already been added to your card this month. Check your WIC food balance on the WIC app. Remember to shop for ALL of your foods before your benefit end date!

If you do not see benefits on your WIC food balance, or if you need to make a change, text 91997.

Other Resources

• The California WIC Card
• Shopping for WIC Foods
• Breastfeeding Support

Once per year, you will have a recertification appointment to renew your child’s WIC eligibility. If your appointment is in person at a WIC office, please bring your child(ren) with you and their most recent vaccination history. If you cannot bring your child, please bring their recent medical records with height, weight, and anemia test results.

During your appointment, we will:

• Confirm your family income or child’s Medi-Cal status
• Talk about your child’s growth and nutrition
• Connect you with other community resources
• Load more food benefits onto your WIC card

WIC counselors are here to educate and empower you to build a healthy future for your family. We encourage you to ask questions and bring up any challenges you face. We will do our best to help or connect you with someone who can.

If you need to replace your WIC card, let your WIC counselor know. We are happy to replace it.

Please prepare these documents for your appointment

To reassess your eligibility, please provide the following items listed below. If your appointment is by phone, we will text you a link to upload photos of your documents.

What if I don’t have a document?

After we complete your enrollment, you will have 30 days to provide any missing proof of income or address. Tell your WIC counselor during your appointment if you cannot provide a document. WIC will generally accept a sworn statement as a last resort.

At PHFE WIC, we are committed to improving the health and well-being of parents and children in our community. This year, we celebrated the milestone anniversaries of 47 incredible staff members who have dedicated 20, 25, 30, 40, and 45 years of service to the WIC Program. We honor our staff, who are passionate and dedicated to the work we do each day. Among those staff is our executive director, Kiran Saluja, who celebrates 40 years of service and leadership at PHFE WIC.

Kiran Saluja, MPH celebrates 40 years of WIC service!

This year, Kiran Saluja celebrates 40 years of exceptional service, dedication, and leadership of the PHFE WIC Program, the largest local WIC agency in the nation.

Kiran is a Registered Dietitian and received a Master of Public Health (MPH) from the UCLA School of Public Health and a Master’s degree from the University of Delhi, India. Her academic credentials led her to begin a career in public health at WIC. In 1984, Kiran supervised clinics throughout Los Angeles, helped open our first office in Pico Rivera, and was promoted to Area Manager by the end of 1985. She became Deputy Director of our Nutrition Services and Projects department, then Associate Director in 2013. By 2014, Kiran became the 2nd Executive Director at PHFE WIC.

Throughout her career, Kiran has fiercely advocated WIC and breastfeeding, recognizing its importance in early infant development. She has been influential on numerous breastfeeding coalitions, task forces, and local, state, and federal committees. Kiran served on the National WIC Association Board for seven years and as Board Chair in 2012.

Kiran’s legacy is one of passion, advocacy, and an unwavering commitment to improving the lives of women, infants, and children. As we celebrate her 40 years of service, we recognize her impressive professional achievements and her deep, personal dedication to the families she serves. Thank you, Kiran, for your tireless work and the lasting impact you’ve made in the lives of so many.

Annie Rojas

Annie celebrates 45 years of working for PHFE WIC. In 1979, she started as a clerk, greeting and helping families as they entered our office. Within that same year, Annie and another staff moved into our phone department. Now known as our Information and Referral Department, Annie helped grow and currently supervises the department of 16 staff.

Reaching 45 years is a milestone that speaks volumes about the dedication she has to our families and the work we do. Thank you, Annie, for the passion and commitment you have when connecting with WIC families.

Thank you to each of our staff members for their commitment and impact on the communities we serve. Here at PHFE WIC, we are proud to have such dedicated individuals as part of our team.

September is National Literacy Month.

At PHFE WIC, our Books for Kids and Little by Little School Readiness Program spread the joy of books by offering children’s book bundles at our in-office WIC appointments.

Since 2002, we’ve given over 2 million beautiful, high-quality children’s books to WIC families through the Little by Little program (funded by First 5 LA and Books for Kids – California State Grant).

Little by Little is a school readiness program that was first launched at PHFE WIC in 2002 for children enrolled in WIC. These services are currently offered to families in Los Angeles, San Bernardino, and Orange County at our Washington, Indian Hill, Placentia, Chino, and Santa Ana East WIC Offices.

The program provides parents:

• Informational materials for each developmental milestone
• Books to engage with their child
• Continued support to be their child’s first teacher

Join us in celebrating literacy and nurturing our little ones for their educational journey! Learn more about Little by Little and the information families receive for each milestone.

Little by Little

Developmental Milestones

On August 8, 2024, PHFE WIC’s Warehouse Operations Manager, Maria Valenzuela-Avena, was honored with the 2024 Outstanding Achievement Award by Heluna Health’s Board of Directors. Since 2021, the Heluna Health Board of Directors has recognized individuals and teams for their extraordinary and impactful work and contributions. 

Maria is recognized for her exceptional leadership in our move to a new office last summer. The project involved coordinating with several vendors, collaborating with property management and staff, and overseeing the movement of several parts into the new building. Her organizational skills and resourcefulness resulted in a seamless move to the new office. While managing the project, Maria ensured that all responsibilities of her department were still completed. Maria manages a team of 17 warehouse staff who provide daily support to all WIC centers.

We are deeply appreciative of Maria’s leadership and outstanding contributions here at PHFE WIC. Congratulations, Maria!

PHFE WIC held its third annual Breastfeeding Month Celebration and resource fair on August 15, 2024, at the Whittier Narrows Recreation Area in El Monte Valley, California. Over one thousand families with young children enjoyed a family day at the park while connecting with local community resources like breastfeeding support, dental health, early education, child care, behavioral health, books, diapers, and more. In addition to Breastfeeding Month, the event celebrated two more milestones: the WIC Program’s 50th anniversary and the 20th anniversary of the Breastfeeding Peer Counselor Program.

Special guests Congresswoman Linda Sanchez; Dr. Blayne Cutler, President and CEO of Heluna Health; and Kiran Saluja, Executive Director of PHFE WIC spoke in honor of breastfeeding families and the work WIC does to make breastfeeding support accessible.

“No matter what stage of your breastfeeding journey that you’re on, WIC is here to support you every single step of the way.”

Congresswoman Linda Sanchez

“When it comes to breastfeeding and helping all of you, there is no one better than these folks. They are committed, they are passionate, they are dedicated, and they will call you anytime. You call them, they will respond to you. And you are living testament of so many moms who have been able to breastfeed.”

Kiran Saluja

Executive Director, PHFE WIC

This event demonstrates WIC’s commitment to being a part of growing families’ support system. WIC builds trust with its program participants and is deeply connected with other local resources and community based organizations. Because of this, WIC is able to connect families to needed resources they may not know about.

PHFE WIC’s Community Resource Fair connected 1,400 individuals to

• 25 community partners
• 7,600 books
• 27,950 diapers
• 177 bags of breastfeeding supplies
• 76 portable electric breast pumps
• 94 hemoglobin screenings

Latch On: Celebrating Public Breastfeeding

In honor of National Breastfeeding Month, August 2024, PHFE WIC hosted its inaugural “Latch On” event to create a fun and memorable experience to celebrate and normalize breastfeeding in our community. Over 100 proud parents came together to latch publicly, socialize, and support each other.

To our dedicated WIC staff and community partners, thank you for participating, supporting, and promoting this event. Your collective efforts make a difference in the lives of families in our community.

The 2024 WIC Farmers Market Nutrition Program wrapped up on July 3, 2024 after another successful year! Congress began the program in 1992 with funding from the United States Department of Agriculture to bring more fresh fruits and vegetables to WIC families while familiarizing them with farmers markets and supporting the local community. 

PHFE WIC distributed farmers market checks to 19,000 families, totaling $570,000 worth of fruits and vegetables, this summer!

WIC Families: Shop with your WIC checks before November 30!

WIC farmers market checks will expire on November 30! Checks can be used to purchase fresh fruit, fresh vegetables, and cut edible herbs. They cannot be used to purchase honey, nuts, eggs, meat, flowers, baked goods, dried fruit, plants, or non-food items.

Thank you to all of our community partners for spreading the word, and to farmers market managers, staff, and vendors for their support to help make this a successful season.

• Adams & Vermont Farmers Market
• East Los Angeles Farmers Market
• Echo Park Farmers Market
• Fullerton Farmers Market
• Hollywood Park Farmers Market
• La Cienega Farmers Market
• Monterey Park Farmers Market
• Pomona Valley Farmers Market
• Rosemead Farmers Market
• Torrance Farmers Market
• Tustin Farmers Market
• West Covina Farmers Market

Special thanks to our community partners at Hunger Action LA (HALA), Sustainable Economic Enterprises of Los Angeles (SEE-LA), Model Neighborhood Program (MNP), Eastmont Community Center, Harbor Area Farmers Markets (HAAFM), VenaVer, Community Development Center, the cities of Fullerton, Torrance, and Tustin, and all ceritified farmers markets and managers for supporting healthy eating for our communities.

The WIC Farmers Market Nutrition Program runs for a limited time each year, and the next season starts summer 2025! To make sure you don’t miss out on your free produce, sign up for WIC text messages (send a text with your name and date of birth to 91997) and follow us on Facebook, Instagram, and Twitter.

WIC recognizes the vital role fathers, grandfathers, stepfathers, and other guardians play in caring for kids. Our program provides healthy foods, nutrition education, access to excellent online tools and family resources, and more. Get support tailored to your family’s needs at no cost. WIC counselors (including male counselors!) can answer your questions and guide you on how to meet your growing child’s nutrition needs.

WIC has never been easier! Appointments are offered by phone, video, in-person, and online. Choose the appointment method that works best for you to easily connect with your WIC counselor and get the support you need.

Fathers and other caregivers of children under five are encouraged to apply, bring their children to appointments, and attend nutrition and health education classes.

Apply for WIC

Want to connect with other dads?

The Hundley Fatherhood Program at Eisner Health is a free, confidential 12-week program for dads, stepdads, relatives, and foster parents. Join other dads to learn how to talk to your kids, do fun activities, and find community resources.

If you are interested in meeting with other dads via Zoom, sign up by clicking the button below. The next session will start on Thursday, September 5, 2024, from 6:30 – 8:00 pm.

Other Resources

• Resources for Dads
• Family Resources

Your newborn will feed at least 8-12 times a day based on their tummy size. Follow your baby’s hunger cues to know when baby is hungry. Frequent feedings early on are exactly what your baby and your milk supply needs.

Day 1: Your baby’s stomach holds 5-7 ml (1 teaspoon) at a time. This is the size of a cherry. You will produce about 30 ml (1 oz) of early milk/colostrum in the first 24 hours.

Day 3: Your baby’s stomach holds about 22-27 ml at a time. This is about the size of a ping pong ball or a walnut.

One Week: Your baby’s stomach can hold 45-60 ml (1 ½-2 oz) at a feeding and is the size of an apricot.

One month: Your baby will now be taking between 80-150 ml (3-5 oz) per feeding. The baby’s stomach is now about the size of a large chicken egg.

At one month most parents will be producing nearly as much milk as their baby will ever need. Because the rate of growth slows as babies get older they continue to need about the same amount of breastmilk per day from one month to six months of age.

The Women, Infants, and Children (WIC) Program celebrates its 50th anniversary in 2024! WIC is a supplemental nutrition program that provides health and nutrition education, nutritious foods, and quality breastfeeding support. With resilience and compassion, WIC continues to play a crucial role in addressing the nutritional needs of the communities we serve.

WIC Throughout the Years

In 1974, the first WIC clinic opened in Pineville, Kentucky, following a two-year pilot program by Dr. David Paige. The program’s success grew, and within one year, 45 states established a WIC program. Today, the program serves 6.7 million participants across 89 U.S. States, Tribes, and Territories.

Our agency, PHFE WIC, is the largest in the nation and currently serves over 180,000 parents and children annually. Families can connect to their WIC counselors and their appointments by phone, video, in person, and online. We are committed to offering our community the best customer service, empathy, and support. Families in Los Angeles, Orange, and San Bernardino counties can apply for WIC online or text ‘APPLY’ to 91997 to get started.

Thank You for Connecting Families to WIC

The future of the WIC program continues to grow with increased funding and accessibility. With our staff and community partners who share our commitment to improving the health and well-being of parents and children in our communities, WIC is as successful as it is today.

Celebrate the 50th anniversary of WIC by sharing the resources below.

WIC’s 50th Anniversary Toolkit

Reckitt/Mead Johnson Nutrition, a producer of nutrition products, has voluntarily recalled six batches of Nutramigen Powder Formula due to possible contamination of bacteria. The select batches of Nutramigen Powder 12.6 and 19.8oz cans were manufactured in June 2023 and were distributed through retail stores nationwide.

WIC families, who have purchased Nutramigen Powder 12.6oz or 19.8oz containers should check the bottom of the can to identify whether the batch number is affected. The products have a UPC of 300871239418 or 300871239456 and “Use By Date” of “1 Jan 2025”. The following batch codes are:

• ZL3FHG (12.6 oz cans);
• ZL3FMH (12.6 oz cans);
• ZL3FPE (12.6 oz cans);
• ZL3FQD (12.6 oz cans);
• ZL3FRW (19.8 oz cans); and
• ZL3FXJ (12.6 oz cans).

Product Images

Families are asked to dispose formula affected by the recall. If you have any questions, please contact your pediatrician. For a refund, contact Reckitt/Mead Johnson Nutrition at 866-534-9986 or email consumer.relations@rb.com

Full details regarding the FDA recall can be found here.

Please note that no illnesses have been reported, and no other Nutramigen Powder Formula batches or other Reckitt/MJN products are affected.

For further questions or concerns, please text us at 91997 to speak with a WIC counselor.

WIC families who borrowed an electric breast pump and no longer need it can return it at their nearest WIC office or at a WIC store listed below. If you are still using the breast pump, please hold on to it.

Need a breast pump? Families currently enrolled in WIC may be eligible for a free manual or electric breast pump to help reach their feeding goals. Learn how you can get a breast pump from WIC here.

Need to renew your WIC account? Text APPT with your preferred date and time to 91997 to schedule an appointment.

WIC Office Drop-Off Hours

Electric breast pumps can be dropped off at your local WIC office during the days and times listed below.

Mon – Thurs: 9:30 AM – 11:30 AM

Mon – Fri: 2:30 PM – 4:30 PM

Find your nearest WIC office

WIC Store Drop-Off Locations and Hours

Can’t make it to a WIC office? Drop off your electric pump at a nearby WIC store. See a list of participating WIC stores and their hours below.

Providing breast milk is one of the best things you can do for your baby’s health and development. Pumping your milk is one way to provide breast milk to your baby. However, germs can grow quickly in breast milk or breast milk residue that remains on pump parts. Following these steps can keep your breast pump clean and help protect your baby from these germs. If your baby was born prematurely or has other health concerns, your baby’s healthcare providers may have more recommendations for pumping breast milk safely.

Content Source: Centers for Disease Control and Prevention

Congratulations to Wendy Fung, Breastfeeding Services Manager and Regional Breastfeeding Liaison (RBL) at PHFE WIC, who recently received the Perinatal Advisory Council: Leadership, Advocacy and Consultation’s (PAC/LAC) Mitchell Goldstein Dedication to Community Award! Each year, this award is given to a perinatal health community leader who demonstrates exceptional dedication and commitment to improving pregnancy outcomes.

Wendy has worked tirelessly to provide quality care by managing breastfeeding services at PHFE WIC and advocating for Baby Friendly hospitals. Her commitment to providing educational needs for parents and professionals helps improve the breastfeeding support families receive. With maternal and child health services and leadership team partnerships, she continually works on improving breastfeeding rates throughout the community.

Wendy is one of the founding members of the Asian Pacific Islander Breastfeeding Task Force of Los Angeles County formed in 2017. Her passion is to promote positivity with breastfeeding in Asian and Pacific Island communities within Los Angeles County by educating and supporting parents to help minimize breastfeeding obstacles while overcoming stigma and bias.

Congratulations to Wendy for her advocacy towards breastfeeding and thank you for all the support provided to our breastfeeding parents, hospitals, and professionals in our communities!

The U.S. Department of Agriculture (USDA) is proposing a rule to improve how families shop for their WIC foods. Currently, WIC families must shop for their food benefits at a WIC-authorized store, and payments must be made in person. The proposed rule aims to improve the WIC shopping experience by removing barriers to online shopping and modernizing food delivery.

What changes to shopping for WIC foods would we see?

When can families start shopping for their WIC foods online?

Being able to shop for WIC foods online would not happen immediately. The commenting period for USDA’s proposed WIC online shopping rule is open until May 24, 2023. The USDA will review all comments before making a final ruling.

A message to WIC participants & community partners

Comment on USDA’s proposed WIC online ordering and transactions rule to show your support for these changes.

The commenting period is now open through May 24, 2023.

Comment Now!

If you or your family have been receiving Medi-Cal during the COVID-19 public health emergency, you have stayed enrolled in the program. Starting April 1, 2023, California will start renewing Medi-Cal accounts for eligibility.

Take action today to keep Medi-Cal.

STEP 1: Log into your Medi-Cal account to confirm or update your address, phone number, and email address. If your information is not up-to-date your Medi-Cal coverage may end.

Los Angeles / San Bernardino

Orange County

STEP 2: Sign up for Medi-Cal emails and text messages.

Get Medi-Cal Alerts

STEP 3: Check your mailbox for a yellow envelope about your Medi-Cal eligibility. You will receive a letter in the mail about your renewal status. If you get a renewal form in the mail, submit your information right away by mail, phone, in-person, or online.

Depression or anxiety after pregnancy and in the first year postpartum is very common. Changes to your body, less sleep, and worries about caring for your newborn can make you feel a mix of emotions which is normal. One in five women will experience symptoms after pregnancy, and it can happen to anyone.

Help is Here

Call the PSI Helpline: (800) 944-4773
Text “Help” to (800) 944-4773

*The PSI HelpLine does not handle emergencies. People in crisis should call their local emergency number or the National Suicide Prevention Hotline at (800) 273-TALK (8255).

Six things everyone should know about perinatal depression

LOS ANGELES COUNTY PERINATAL MENTAL HEALTH TASK FORCE
www.maternalmentalhealthnow.org

For referrals and resources, call 211 or (800) 944-4773 | www.postpartum.net
or contact your healthcare provider

Adapted from Speak Up When You’re Down

Families may qualify for cash-back tax credits worth hundreds or thousands of dollars from the Earned Income Tax Credit (EITC), Child Tax Credit (CTC), California Earned Income Tax Credit (CalEITC), and Young Child Tax Credit (YCTC) when they file their taxes. Even if you don’t normally file taxes or have low to no income, you may still qualify. Tax credits do not affect your WIC benefits.

What if I need help filing my taxes?

You may be able to get free tax help through the Volunteer Income Tax Assistance (VITA) program. VITA is available for low-income households, people with disabilities, and taxpayers who speak limited English.

Find free tax assistance!

Which tax credits am I eligible for?

See the basic eligibility requirements for each tax credit below. For federal taxes, no additional form is needed to claim these credits. When filing for state taxes, families will need to fill out the California Earned Income Tax Credit Form 3514.

FAQs

By March 2023, millions of California families will experience a sudden decrease in CalFresh (the Supplemental Nutrition Assistance Program or SNAP) benefits – the CalFresh Cliff. The emergency funds were previously added by the federal government in 2020 to help families buy groceries during the pandemic, and those additional funds are ending.

On average, families could see a decrease of $82 in monthly benefits, and one-person households could see a loss as high as $258 each month. With the rising cost of food, families are not able to shop for as many groceries with the new amounts they will receive.

CalFresh Families Can Apply for WIC

CalFresh participants who are pregnant or have a child under five qualify for WIC and should participate in both programs. The WIC program does not affect immigration status, show up on credit reports or background checks, and will not hurt employment opportunities.

Signing up for WIC is easy! Appointments are available by phone or in-person at a WIC office. Apply online, call (888) 942-2229 or text APPLY to 91997 to get started.

Shopping for WIC foods is convenient. Families enrolled in WIC can shop for benefits the day they get the WIC card. Benefits are added onto an electronic card each month and viewable through the California WIC App.

WIC food benefits are reliable. Rising grocery prices do not affect WIC benefits. Even if grocery prices go up, you still get the same amount of healthy foods from WIC each month.

Find Food Assistance Programs

Use the resources below to find additional food assistance programs near you. Families enrolled in WIC can apply for other food assistance programs and should not include their participation in WIC as part of their income. For families who do not qualify for WIC, you may be eligible for a different program below. If your income or family size changes, call or text us to reapply!

Egg prices are rising, but using your WIC benefits can make grocery shopping easier! There is an egg shortage due to the avian flu and higher costs to produce them. Even though prices are increasing, your WIC benefits stay the same each month. Every WIC participant over the age of one receives one dozen eggs, and fully breastfeeding parents receive two dozen eggs every month.

Check your WIC food balance regularly, and remember to shop for your foods before the benefits end date!

Where can I shop for eggs with my WIC benefits?

Stores that accept WIC will have a WIC logo on the front window. Use the WIC Grocers section in the California WIC App to see which stores near you accept WIC. If eggs are hard to find at large grocery stores, try shopping at smaller WIC-only stores.

What type of eggs can I buy with my WIC benefits?

Can Buy

• Any brand of chicken eggs
• Dozen-size carton
• Large, white, cage-free

Cannot Buy

• Any other size, type, or color of eggs
• Powdered or liquid eggs
• Specialty eggs such as organic, vitamin-enriched, pastured, low cholesterol, or DHA-enriched

See the WIC Approved Foods List

Not enrolled for WIC? Apply now!
Need to renew your WIC account? Text APPT with your preferred date and time to 91997 to schedule an appointment.

Congratulations to Kiran Saluja, MPH, RDN, the Executive Director at PHFE WIC who recently received the Center for Health Equity, Education, and Research (CHEER) 2022 Lifetime Achievement Award! CHEER recognizes and honors her lifelong dedication and achievements in breastfeeding advocacy.

Throughout her career, Kiran has been committed to the health and nutrition of parents, infants, and children. Her passion and advocacy for breastfeeding stemmed from her own personal inability to breastfeed her first daughter when she was misinformed by hospital professionals. Through WIC, she now helps educate, support, and advocate for women who want to breastfeed and have faced similar situations.

She has served on several committees, including the Board of the National WIC Association (NWA) and even served as Board Chair in 2012. Kiran represented the NWA in 2010 before the U.S. House of Representatives Education and Labor Committee which resulted in the Healthy Hunger Free Kids Act. She has also supported the USDA WIC Breastfeeding Social Marketing campaign at the Institute of Medicine, now known as the National Academy of Science, Engineering, and Medicine, in 2011.

Her most memorable achievements are speaking before Congress, co-founding Breastfeed LA, breastfeeding her own children, and supporting her own daughters with exclusive breastfeeding. Kiran enjoys spending her time with her husband of 42 years, three daughters, and two sets of twin grandchildren. She also enjoys time with friends, walking, cooking, and listening to audiobooks.

Congratulations to Kiran for all the advocacy towards breastfeeding and sharing her vision!

“Breastfeeding should be the default for all moms and especially WIC moms. The education and support necessary to make this happen must be prioritized while at the same time the facts about the mediocrity of formula should be well understood. I am proud of the strides made by the WIC program and know that we have a LOT MORE work ahead of us.” – Kiran Saluja

Join CHEER for a virtual celebration in March 2023! The official date will be announced soon.

WIC families receive a cash value (CVB) for fruits and vegetables as part of their WIC food package each month. Since June 2021, the U.S. Department of Agriculture (USDA) has approved an increase to the amount families receive for pregnant and postpartum parents and children over the age of one – the “WIC Bump.”

A recent study by PHFE WIC’s Research Team showed that the CVB increase resulted in a larger variety and amount of fruits and vegetables redeemed. The current increased fruits and vegetables benefit is approved through September 2023.

Families can shop for fresh, dried, canned, and frozen fruits and vegetables in any brand, type, or combination, including organic with their WIC benefits.

Read the full data brief on the study completed by PHFE WIC’s Research Team here.

California Department of Public Health sent a text message to WIC families saying, “CA WIC: due to the bad weather we are having, your WIC benefits may be affected in some areas. Call your WIC office or 1-800-852-5779 for questions.”

Benefits may already be available on your WIC card. Check the food balance screen of the CA WIC app, for questions text 91997.

Appointments are available by phone. Contact your local office or text us at 91997 to schedule an appointment.  

WIC is here for parents through every step of their infant feeding journey to educate, empower, and encourage parents to reach their feeding goals.

What is Chestfeeding?

Chestfeeding is when a child is fed human milk from a parent’s chest. It is a term used by many transgender and nonbinary parents who may not identify with the words breastfeeding or nursing. People who identify as female may also prefer the term chestfeeding.

What is the difference between Chestfeeding and Breastfeeding?

Physically, chestfeeding and breastfeeding are exactly the same. Lactating parents can choose the term they are most comfortable with.

How does WIC support people who chestfeed?

• Chestfeeding parents qualify for WIC for up to one year after giving birth.
• WIC educates, empowers, and encourages parents to reach their feeding goals.
• Parents are asked how they identify their gender during enrollment.
• Support groups are available for parents to connect with each other and share their experiences.
• Certified Lactation Educators and Lactation Consultants are available to answer feeding questions.
• Electric and manual pumps are provided to those who qualify and need help to reach their feeding goals.

WIC is committed to being part of parents’ support systems by providing free phone, video, and in-person services. Contact your local WIC office or text us at 91997.

September 8 is International Literacy Day.

The United Nations Education, Scientific, and Cultural Organization (UNESCO) established this day back in 1966. This year’s theme is Transforming Literacy Learning Spaces.

Since July 2021, PHFE WIC has provided over 42,000 total books to 21,600 kids through the Little by Little program (funded by First 5 LA and Books for Kids – California State Grant).

Little by Little is a school readiness program that was first launched at PHFE WIC in 2003 for children enrolled in WIC. These services are currently offered to families in Los Angeles, San Bernardino, and Orange County at our Washington, Indian Hill, Placentia, Chino, and Santa Ana East WIC Offices.

The programs provide parents:

• Informational materials for each developmental milestone
• Books to engage with their child
• Continued support to be their child’s first teacher

Learn more about Little by Little and the information families receive for each milestone.

The State of WIC 2022 report summarizes WIC’s positive public health contributions across the nation in the past year and provides the framework to build upon the program’s longstanding success.

Report highlights

• WIC services and foods have supported positive birth outcomes and child development that have resulted in millions of health care cost savings.
• WIC adapted in 2021 to address the increased health needs of the nation by reducing barriers to WIC services with innovative solutions.
• WIC aims to accelerate ongoing modernization efforts to provide accessible shopping experiences to WIC families.
• Increased fruit and vegetable benefits improved 4.7 million WIC participants’ access to nutritious produce, provided an estimated economic contribution of $2.62 to $2.81 billion, and supported upwards of 25,000 food supply chain jobs.

WIC’s noteworthy accomplishments stretch far beyond WIC families to the community at large. Read the full State of WIC 2022 report to learn more about how WIC will continue to help build a healthier nation.

Learn more about WIC’s impact:

• How WIC Helps California
• How WIC Helps the United States

WIC Pump Closet, a partnership between PHFE WIC and Emanate Hospital, provides free electric breast pump loans to WIC participants.

PHFE WIC Regional Breastfeeding Liaisons, Wendy Fung, MS, RDN, IBCLC and Naira Gavurmadzhyan, RDN, IBCLC launched PHFE WIC’s first Pump Closet in partnership with Emanate Hospital in West Covina. Throughout the pandemic, there has been an increased need for more accessible breast pumps for parents of newborns. This project increases health equity by making breastfeeding support more readily available to WIC participants as they are discharged from the hospital after giving birth.

What is the WIC Pump Closet?

This project provides WIC participants with a hospital-grade electric pump when they are discharged after having their baby. By immediately providing participants with a pump, WIC aims to protect the birthing parent’s milk supply in the time before they can get individualized breastfeeding or chestfeeding support from a lactation consultant.

What hospitals are participating?

Emanate Hospital is the debut location for the Pump Closet Project. It was selected because it is within the PHFE WIC service area and serves a high caseload of WIC-enrolled and WIC-eligible patients. It has five Symphony pumps at this time and WIC staff will work to keep the closet stocked.

How can I get a WIC Pump Closet at my hospital?

Please contact Wendy Fung (WenF@www.phfewic.org) and Naira Gavurmadzhyan (NairaG@www.phfewic.org) to add a WIC Pump Closet to your hospital. They look forward to expanding this project to more hospitals in the Orange, Los Angeles, and San Bernardino Counties.

What kind of breastfeeding help does WIC offer?

WIC provides breastfeeding and chestfeeding education, free lactation consultations, monthly virtual support groups, and an infant feeding helpline. All WIC services, including breastfeeding and chestfeeding assistance, are free to anyone who is signed up for the WIC program.

Can I get a free breast pump from WIC?

WIC loans medical-grade electric breast pumps to WIC parents who are breastfeeding and chestfeeding. To request a free electric pump, send a text to 91997 or contact your WIC office directly.

RELATED NEWS:

More about Breastfeeding and Chestfeeding Support
How to Clean Your Breast Pump Kit

Immunizations help protect you, your loved ones, and everyone around you from serious illness and even death. WIC encourages all infants, children, and adults to follow the Centers for Disease Control’s (CDC) vaccination recommendations to help keep all families healthy.

In addition to routine immunizations for pregnant and postpartum people, WIC recommends following the CDC’s advice for the COVID-19 vaccine before, during, and after pregnancy.

The CDC and American College of Obstetricians and Gynecologists (ACOG) recommend that all individuals get vaccinated for COVID-19 who are:

• Pregnant
• Trying to get pregnant, or may become pregnant
• Recently postpartum
• Breastfeeding or chestfeeding

Pregnant and recently pregnant people are at an increased risk for severe illness from COVID-19 and may be at risk for preterm birth. The COVID-19 vaccine can help protect you and your baby. It has been found to prevent COVID-19 infection, severe illness, and death. Growing evidence about the safety and effectiveness of the vaccine shows that the benefits of the vaccine outweigh any known or potential risks of vaccination during pregnancy.

Talk to your doctor if you have questions about getting the COVID-19 vaccine.

How to Get Vaccinated:

Visit VaccinateLACounty.com and click on “How to Get Vaccinated” to find a location near you.

No appointment is needed at many locations. Vaccines are free and you don’t need insurance. You will not be asked about your immigration status.

You can also call the Vaccine Call Center at 833-540-0473. The call center is open daily from 8:00 am to 8:30 pm and can help you:

For more COVID-19 vaccine resources from the LA County Department of Public Health, visit: COVID-19: Information for Public and Providers

We care about your experience shopping for food with your WIC benefits. If you need to replace a lost WIC card, or your WIC card isn’t working, we are here to help! Learn how to get a WIC card replacement, report an issue with a grocery store, and learn more solutions to common problems with spending WIC benefits.

Solutions to Commonly Reported WIC Shopping Issues

My WIC card is not swiping at checkout

If your WIC card did not work at the grocery store, there are a few reasons why this could happen. Before you use your WIC card the first time, set up your PIN by calling 1-844-469-3264. Make sure it’s something you can remember. You’ll use this PIN every time you use your WIC card.

When checking out at the store, if a PIN is entered incorrectly three times, the card will lock. It will automatically unlock at midnight. If you forgot your PIN, call 1-844-469-3264 to reset it.

It is also important that the cashier knows that you plan to use your WIC card. Tell the cashier right away that you will be using your WIC card, and put your WIC foods down before any other foods. If your card has problems swiping, this may mean that the card has become demagnetized. Contact us for a replacement, and we will mail you a new card.

The cashier said my foods were not WIC-approved

Use the WIC Food Scan button in your WIC App to verify that a food is WIC-approved and available with your benefits. If it is, ask to speak to the grocery store manager. The grocery store may need to update its database with that food.

If the manager is unable to resolve the issue, please call Shopper Support at 1-800-852-5770 to make a report. Have the following information ready:

• The store location
• The approximate day and time of visit
• Product description (brand and size)
• Any other details ready.

If you are reporting a food that was in stock but you were unable to purchase it with your WIC benefits, please take a picture of the label, ingredients, and barcode.

I lost or misplaced my WIC Card

We are happy to replace your WIC card for any reason. If your card was lost, stolen, or misplaced, let us know right away so we can freeze your account and prevent anyone else from spending your benefits. Requesting a new card is easy. Fill out the WIC Card Replacement Form and we will let you know when a new card is on the way.

I forgot to buy my WIC foods before the last day

Check the California WIC app for your benefit start and end dates.

I can’t make it to the store before my benefits expire

At this time, online grocery shopping and delivery apps do not accept the WIC card as payment. However, you can give your WIC card to a trusted family member to shop for your WIC foods for you.

I’m going out of town

Grocery stores all over California accept the WIC card, so you can use it when you travel anywhere else in the state! Check the California WIC app for other WIC grocers near you. Many WIC items are shelf-stable. Stock up during times you may not need them so you will have them on hand when you do need them.

The grocery store did not have WIC foods

Many grocery stores accept the WIC card. Check the California WIC app to see all the places you can shop with WIC benefits. If a grocery store that accepts the WIC card is out of stock of an approved food item, please contact us with the grocery store name, address, and food item you wanted to purchase, so our WIC vendor liaisons can investigate.

Additional Resources

WIC is a USDA-funded program that provides healthy foods to low-income pregnant and postpartum people, infants, and children up to age 5. WIC reaches nearly half of all infants born in the U.S. The WIC foods are loaded electronically onto a WIC benefits card with monthly amounts allocated for each food. Fruit and vegetable amounts are issued as a “Cash Value Benefit” (CVB) that can be used to buy any variety of fruit or vegetable.

In June 2021, the 2021 American Rescue Plan Act increased the WIC CVB amounts for all adults and children receiving WIC from $9 and $11 to $35 for four months. Congress extended the increased amounts at $24 for children and $43 or $47 for adults, depending on breastfeeding or chestfeeding status, through March 31, 2022.

A study of over 1600 WIC families in Southern California showed that it is essential to the health of WIC families and communities all around to keep this increase in place. Nearly all participants found the prior amount of $9 for children to not be enough. However, more than three-quarters of the participants reported that the increased amount of $35 is ‘just right.’

(NPI & PHFE WIC, 2021)

PHFE WIC is the largest Local Agency WIC program in the country, serving over 180,000 participants. Families served by PHFE WIC spent $10.6M more on fruits and vegetables with their increased CVB amounts from June to September 2021 compared to the same period of months in 2020.

(NPI & PHFE WIC, 2021)

This translates to an increase of over $50M across the state of California in WIC purchases of fruit and vegetables during the four months. This increased spending creates a domino effect of benefits that goes beyond just WIC families. Not only does it benefit WIC families and their communities, but also the communities where produce is grown and sold.

The increased amounts of fruit and vegetables help WIC families and benefit every low-income community in each state across the entire country. Congress must act to continue this increase beyond March 2022.

Adapted from Nutrition Policy Institute & PHFE WIC (2021). More Veggies and Fruit for WIC families is a WIC for California and the Nation. LA WIC Data. https://lawicdata.org/2021/12/more-veggies-and-fruits-for-wic-families-is-a-win-for-california-and-the-nation/.

The 2021 WIC Farmers’ Market Nutrition Program will come to a close on November 30th after another successful year! Congress began this program in 1992 with funding from the United States Department of Agriculture to bring more fresh fruits and vegetables to WIC families while familiarizing them with farmers’ markets and directly supporting the local community. 

This summer PHFE WIC distributed farmers’ market checks (vouchers) each worth $28 to 23,000 families for a total of $644,000 worth of fruits and vegetables!

WIC Families: Spend your checks before November 30th

To find farmers’ markets that accept the WIC vouchers, visit FMFinder.org and search for markets that accept WIC & Senior FMNP, or use California WIC’s Farmers’ Market search tool here.

Farmers’ Market vouchers will expire on November 30, 2021.

Thank you to all of our community partners for spreading the word, and to farmers’ market managers, staff, and vendors for their support and commitment to the program.

The Farmers’ Market program is for a limited time only each year! The next WIC FMNP season starts summer 2022. To make sure you don’t miss out on your free farmers’ market produce next summer, sign up for WIC text messages (send a text to 91997) and follow us on Facebook, Instagram, and Twitter.

Visit fmfinder.org or m.wic.ca.gov to find a farmers’ market near you that accepts “WIC & Senior FMNP”.

One year ago, WIC’s monthly breastfeeding support groups transitioned to an online platform to keep WIC participants safe during the COVID-19 pandemic. These meetings help parents navigate the challenges and successes of breastfeeding, and have been invaluable to families who have not been able to have hands-on support during this trying time.

Online breastfeeding support groups have been successful in six different languages: English, Spanish, Vietnamese, Chinese, Korean, and Armenian. They help families across all of these languages ease into parenthood and breastfeeding by holding space for parents to ask questions and share their experiences. Parents learn from one another through their own stories, while they lean on International Board Certified Lactation Consultants (IBCLC) and WIC nutritionists for additional guidance.

Parents have shared that online support groups are easier to attend because they do not have to travel, and they have been particularly beneficial throughout this last year while home visitations were difficult.

Are you pregnant or breastfeeding? Click here to learn how to join a group!

Thank you breastfeeding support group WIC staff for hosting these online support groups, and for continuously providing the best care to WIC families!

The National WIC Association (NWA) held its annual conference virtually on June 15-17th, 2021. This conference aimed to engage with its 1,500+ attendees, connect on WIC-related topics, and inspire attendees to strengthen their communities. The conference incorporated diversity and inclusion throughout the sessions and emphasized equitable access to nutritious foods and breastfeeding support to all WIC families.

PHFE WIC directors attended the conference to expand their professional skills and knowledge base about nutrition, breastfeeding, leadership, and much more to help PHFE WIC better serve its families.

Read about the PHFE WIC directors’ conference highlights and memorable quotes below!

“Big highlight for me is that staff from USDA shared that the 2017 WIC Food Package recommendations have now started through the regulatory process, hooray! We can expect to see proposed changes posted in the Federal Register by the end of 2021 so that all of us can make our public comments so let’s get ready to do that!  While this does not mean we’ll have a revised food package this year, it’s wonderful to hear we are now on the road to changes ahead and increased choices for our WIC participants.“

Highlight from Shannon Whaley, PhD, Deputy Director of Research and Evaluation

“I really enjoyed attending the 2021 NWA Conference!  I especially loved the session called “FNS Tools and Resources,” and I was happy to hear that the new USDA BF Curricula training is ready and should be coming out to Local Agencies soon!  This new platform with the tiered learning levels will give us new tools to train staff on breastfeeding in creative and fun ways!“

Highlight from Cindy Clapp, MS, RDN, IBCLC, Deputy Director of Breastfeeding Services

“What do leaders look like?  You cannot find a leader by their title or even the letters by their name; you find a leader among their team because they live the mission.  Leaders see the value in setting and reaching goals but also understand there is no win unless every team member crosses the finish line.“

Memorable quote by Margaret Page Saunders, MS, RDN, LDN at CEDA WIC Program shared by Anne Kennedy, MS, RDN, CLE, Deputy Director of Client Services

On June 11, the National WIC Association (NWA) published a report entitled, The WIC Food Package: Impacts and Recommendations to Advance Nutrition Security. The report provides the United States Department of Agriculture (USDA) with NWA’s recommendations for an enhanced WIC food package. USDA plans to reevaluate WIC’s food packages in the fiscal year 2022.

Highlights of NWA’s Recommendations

• Increase the Cash Value Benefit (CVB) across all child and adult food packages.
• Allow substitutions of non-dairy alternatives that meet nutrient requirements.
• Allow Substitutions for allergies, sensitivities, vegetarian and vegan diets.

Click here to see the full report.

Rev. Douglas Greenaway, President & CEO of the National WIC Association (NWA), issued the following statement:

“The WIC food package is the carrot that brings moms, their babies, and young children to WIC. There, they find nutrition professionals who deliver invaluable nutrition supports and connect them to crucial health care and social services. Together, these supports save America and American taxpayers valuable healthcare dollars to the tune of $2.48 for every dollar invested in WIC. Where else can you get that kind of a return? But the carrot is no longer enough. To make the juice worth the squeeze, families need a whole basket of fruits, vegetables, whole grains, eggs, and other healthy foods. Now is the time to make meaningful investment in the best hook to get more moms and their families into WIC – doubling the value of the WIC food package.

President Biden’s fiscal year 2022 federal budget doubles down on the Administration’s ongoing commitment to building nutrition security, starting with the nutrition needs of the pregnant and postpartum women, babies, and young children served by WIC. The American Rescue Plan Act’s temporary expansion of the value of the WIC food benefit has brought historic investment in access to healthy foods for WIC families this summer, and NWA wholeheartedly supports the White House’s proposed extension of this increase through fiscal year 2022. Still, the bumped up fruit and vegetable benefit needs to continue long after the shadow of COVID-19 is gone. Enhancing WIC access and benefits are the most straightforward steps to building stronger nutrition security for millions of families. “With increased investment, NWA is confident that doubling WIC’s food benefit will bring more families closer to the nutrient recommendations in the Dietary Guidelines for Americans – a critical step to further reduce rates of childhood obesity, bring down healthcare costs, and set up our children for future life success. This report and its recommendations point policymakers toward real solutions to expanding the value of the food package, ensuring that WIC families get real value for their efforts, and that America gets the full bang for investing in WIC families.”

Big things are happening at WIC! Thanks to the American Rescue Plan Act of 2021, every WIC participant 12 months and older will get $35 each month for fruits and vegetables from June through September 2021.

Join us to learn how your actions can support this temporary benefit increase to become a permanent healthy. We look forward to answering all of your question about WIC and the temporary benefit increase.

Tuesday, June 15 at 10:00am PDT

Click here to register for this free live webinar

Congratulations to the inaugural class of PHFE WIC IBCLC internship graduates! Internship graduates are PHFE WIC staff who have shown a passion for helping parents breastfeed successfully.

For the past 13 months, 5 interns completed the UCSD lactation course over 2 quarters, completed supervised practice hours, trainings, and mentoring with WIC lactation consultants. Graduates are now eligible to sit for the exam to become International Board Certified Lactation Consultants.

We are so proud of this next generation of future IBCLCs and we know that this investment in our staff will pay dividends as they empower and support the parents in our community with their breastfeeding expertise.

Read what each of the interns had to share about their internship experience below.

The Future of WIC’s IBCLC Internship

The next cohort of 4 IBCLC interns began their internship in April 2021. The internship is anticipated to continue yearly to support the education and professionalization of our staff.

WIC encourages families to stay up to date on vaccinations. We check in regularly with WIC families about their child’s immunization status, provide resources from credible sources, and empower parents to talk to their doctors.

WIC follows the Centers for Disease Control and Prevention’s (CDC) vaccine recommendations for all populations that it serves. Learn more here about recommended vaccines per age group for children.

The CDC’s easy-to-read vaccine chart can help you learn what vaccines are recommended for each age and why each are important for keeping your child healthy.

Have questions about your child’s immunizations? Talk to your child’s pediatrician. Scheduling and attending well-child appointments at the recommended times can ensure your child’s immunizations stay up to date.

Planning to have a baby soon? Check out the CDC’s recommendations about vaccines before, during and after pregnancy.

Thinking about getting the COVID-19 vaccine? WIC recommends following the CDC’s advice that states all pregnant, postpartum, and breastfeeding individuals be vaccinated against COVID-19. WIC encourages you to talk to your doctor about getting the COVID-19 vaccine, although a discussion with your healthcare provider is not required to get vaccinated.

Find free or low-cost immunizations near you!
Immunizations – Free & Low Cost (LA County)
Immunizations – Free & Low Cost (Orange County)
Immunizations – Low Cost (San Bernardino County)

Our greatest asset is our staff. They provide our WIC families with high quality nutrition counseling, breastfeeding support, referrals, and food benefits each and every day. This year, for the second time, all PHFE WIC staff attended the California WIC Association (CWA) virtual conference to further enhance their skills and knowledge.

The CWA virtual conference, Resilience: Supporting and Strengthening California Families, was held May 3rd through May 7th, 2021. It was full of insightful and applicable information delivered by incredible speakers.

Staff learned about topics including:

• Health equity
• Lasting habits
• The safe introduction of meat to babies
• The connection of culture, trauma, and breastfeeding
• Leadership and emotional resiliency
• Perinatal mental health
• And more!

We are excited to continue to connect with families remotely and apply the knowledge that we gained at the conference to better support and strengthen all WIC families!

Read about staff’s favorite parts of the conference:

“It was a great pleasure to attend CWA’s virtual conference this year!  There couldn’t be a more perfect word than “Resilience” for this year’s theme given the events that have taken place over the last year.  I learned so much that could be applied not only to my career as a WIC Nutritionist, but also in my own personal life.  From learning about leadership and emotional resiliency to learning about how culture, trauma and breastfeeding are connected; CWA covered a wide range of topics and the speakers did a fantastic job at presenting these topics with obvious passion and keeping their virtual audience engaged.” – Fabiola Anguiano (WIC Nutritionist)

In Honor of Black Maternal Health Week (April 11-17^th), join us as we celebrate the joy of Black motherhood. We will let our voices be heard; HEAR Us. We gather to demand quality care to keep our families healthy and thriving. Since 2015, CinnaMoms has been dedicated to creating spaces where breastfeeding is welcomed, improving maternal and infant health outcomes, and mental health awareness amongst our Black families at PHFE WIC. 

CinnaMoms continues to advocate for Black families in a virtual environment via Zoom, every first and third Thursday of each month. We have Sister Chats to discuss hot topics related to breastfeeding, health, family, parenting and celebrating our Blackness. Other topics discussed are self-care, nutrition, mental health, advocacy, and much more. To celebrate the greatness of our village, we end each support circle with a Dance Party! We do this because #BlackMamasMatter, #BlackBabiesMatter, and #BlackLivesMatter.

Visit our website www.cinnamoms.org or follow us on social media @cinnamoms_ to check out our upcoming support circles, announcements, and events!

The WIC Farmers Market Nutrition Program (FMNP) has wrapped up for the Summer of 2020! This year’s successful farmers’ market provided a total of $636,160 worth of fresh local produce to our WIC participants. If you received the $28 farmers’ market vouchers, don’t forget to SPEND THEM at the farmers’ market before November 30, 2020.

All of PHFE WIC’s farmers market vouchers have been claimed for 2020. If you did not get a chance to participate in the WIC FMNP this year, please know that you can shop at many farmers markets using your WIC card! Search your zip code here to find other farmers’ markets near you. Markets with a red apple accept the WIC card as payment.

See the list below for farmers’ markets that accept the WIC farmers’ market vouchers.

Order a WIC Farm Box for Curbside Pickup!

WIC Farm boxes offer a fast and safe way to spend your $28 Farmers Market vouchers. Each box includes prepackaged produce, and is available for curbside pickup at select Farmers Markets in Los Angeles. Please order up to one week before the farmers market. *Deadline to order from a market will be 8PM the day before the pickup date*

Click here to order your box.

Farmers' Market	Address	Day and Time
Adams and Vermont	1432 W Adams Blvd, Los Angeles, CA 90007	Monday 5pm - 9pm
East Hollywood	5448 Hollywood Blvd, Los Angeles, 90027	Monday/Thursday 3:30pm - 7:30pm
Wilmington	470 Hawaiian Ave, Wilmington, 90744	Tuesday 10am - 2pm
Culver City	East of Main St & Culver City, 90232	Tuesday 2pm - 7pm
Santa Ana	3rd St & Bush, Santa Ana, 92701	Tuesday 3pm - 7pm
Tustin	245 El Camino Real, Tustin, 92780	Wednesday 9am - 1pm
Adams & Vermont	St. Agnes Church, 1432 W Adams Blvd, LA, 90007	Wednesday 2pm - 6pm
Downtown Anaheim	205 W Center St Promenade @ Lemon St, Anaheim, 92805	Thursday 11am - 2pm
La Cienega	1835 S La Cienega Blvd @ Plaza La Cienega, LA, 90035	Thursday 2pm - 7pm
Monterey Park	1950 Wilcox Ave @ George Elder Park, Monterey Park, 91755	Thursday 5pm - 9pm
Echo Park (FINAL DAY Nov 20)	1146 Logan St @ Sunset Blvd, LA, 90026	Friday 3pm - 7:30pm
Covina	444 N Citrus Ave, Covina, 91723	Friday 5pm - 9pm
Cerritos	17870 Park Plaza Dr @ Towne Center Dr, Cerritos, 90703	Saturday 8am - 1pm
East Los Angeles	4801 E 3rd St across from Belvedere Park, LA, 90022	Saturday 9am - 2pm
Pomona Valley	Pearl St & Garey Ave, Pomona, 91767	Saturday 9am - 1pm
West Covina	195 S Glendora Ave, West Covina, 91790	Saturday 9am - 1pm
Crenshaw	4020 Marlton Ave @ King St, Los Angeles, 90008	Saturday 10am - 3pm

= Locations that host Market Match! Market Match doubles your cash or EBT to use at select farmers’ markets every week.
= Locations that offer farm boxes for curbside pickup.

Visit fmfinder.org or m.wic.ca.gov to find other farmers’ markets to shop with your WIC farmers’ market vouchers.

Here are some tips to remember while shopping at your local Farmers’ Market using FM vouchers.

We are excited to announce that PHFE WIC participants can now complete their nutrition education online at wichealth.org, a patented, online behavior change system designed to meet the nutrition education needs of our WIC families.

We encourage you to use additional tools available on wichealth.org including Health eKitchen; fun, interactive lessons; and articles about nutrition and health topics that are relevant to families with growing children.

Health eKitchen

A collection of kid-approved, parent-tested healthy recipes for your family using WIC foods as ingredients.

Nutrition and Health Lessons

Learn more about introducing solids to your infant, teaching your baby to use a cup, dental health, and so much more. Develop new skills that will keep your family happy and healthy.

Create Your Account

There are several pieces of information you will need to make your WIChealth account:

1. Agency – “PHFE”
2. Clinic – select the WIC office you used to go to/ closest to your home
3. Family ID number – log in to wiconlineeducation.org with your WIC card number. Once you are logged in, you will receive your 9 digit Family ID number and you will be redirected to WIChealth.org.

Trouble logging in? Need assistance? Text “Need Fam ID + your first/last name and date of birth” to 91997

VOTE BY NOVEMBER 3rd

Have you voted yet? The election season is quickly coming to a close! The last day to cast your ballot is Tuesday, November 3rd. For questions about completing and casting your ballot, scroll down to “Receive, Complete, and Cast Your Ballot by November 3rd.” Forgot to register? Prefer to vote in person? Here is the info you will need!

I forgot to register! What do I do now?

Head to a vote center in your county, polling place, or election office to complete Same Day Voter Registration. You will be able to fill out a registration card AND your ballot. Find a vote center near you!

How can I vote in person? Do I need to bring my mail-in-ballot?

Yes, you can vote in person, even if you are already registered! However, mail-in-voting, dropping off your ballot, is encouraged if possible.

If you live in LA County or Orange County, you do not need to bring your mail-in-ballot if you prefer to fill out your ballot at the polling place. In fact, if your ballot did not arrive in the mail yet, head to your polling place for help!

How can I cast my mail-in-ballot?

Scroll down to “After I fill out my ballot, how do I return it to cast my vote?” to learn about all of the ways to submit your ballot to be counted.

Questions? The LAist FAQ: What to Know about Voting by Mail has answers!

Receive, Complete, and Cast Your Ballot by November 3rd

The 2020 Presidential election is only three weeks away, and it is time to vote! County offices started mailing ballots out to active, registered voters no later than October 5th. If you are not already registered, it is not too late! Scroll down to “Register to Vote by October 19th” to learn about how you can register to participate in this year’s election. Are you already registered? Great! Your ballot should arrive any day now, then you can fill it out and cast your vote.

When will I receive my ballot?

• Counties started mailing ballots on or before October 5th
  • This means if you are an active, registered voter in CA your ballot will automatically be sent to you in the mail
  • If you have no updated your address since moving, you will need to do so here to ensure your ballot is mailed to the correct address
    • If you have not voted in the last few elections you will also need to check your voter status
  • If you are an inactive voter you can register now and request a mail-in ballot before October 27th
• Have not received your ballot yet?
  • Use this tool to track your ballot! It will tell you:
    • when a ballot has been mailed to your address on file,
    • when a cast ballot has arrived at the election office, and
    • when your ballot has been counted

How can I learn about all of these different propositions?

• Ballot propositions are proposals to enact new laws or constitutional amendments or repeal existing laws or constitutional amendments. YOU can vote for or against these propositions to have an impact on the laws and amendments in your state.
• Learn what a vote YES or a vote NO means for each proposition with these resources:
  • If you prefer to read: Easy Voter Guide
    • available in English, Spanish, Chinese, Korean, and Vietnamese
  • If you prefer to watch: calmatters.org
    • includes 1-2 minute videos explaining all of the propositions
  • If you prefer to have a combination of reading + watching: Article by LAist

After I fill out my ballot, how do I return it to cast my vote?

• Mail it in:
  • Ballots must be post marked ON or BEFORE election day, November 3, 2020 and election officials must receive it by November 20, 2020 to be counted
• Drop it off before 8 PM at:
  • A nearby polling place,
  • The county elections office, or
  • A county drop box

Find more information and resources here.

Register to Vote by October 19th

The 2020 Presidential election is less than two months away and we want to provide you with information to ensure your voting experience goes smoothly! Register to vote or update your address TODAY. This will help county offices mail ballots to the correct addresses so that voters can vote-by-mail to help keep communities safe while exercising their constitutional right.

Deadline to Register to vote: October 19th

Who can register? Check here to find out if you are eligible to vote.

When do I need to register or re-register?

• First time voting
• Recently moved from another state to California or within your state
• Recently changed your name

How can I register to vote? Register online today! It is now easier than ever with 10 different language options!

• English
• Spanish
• Hindi
• Chinese
• Japanese
• Khmer
• Korean
• Tagalog
• Thai
• Vietnamese

You can also register by mail! Stop by your local library, post office, or Department of Motor Vehicles to pick up a CA voter application. Fill it out completely, and drop it in the mail before October 19th to ensure it is post marked in time!

Not sure if you are registered yet or your information is up to date? Go to voterstatus.sos.ca.gov/ to check!

Click on “Check your Registration Status.” Confirm your address to ensure your ballot is mailed to the correct place.

For more information, check out vote.ca.gov! Check back here in the upcoming weeks for more information about the upcoming election!

Our second Clementine Mobile Food Pantry event of 2020 was a success! Hosted by our own Santa Ana East WIC on Wednesday, June 24 the trolley provided free boxes of food and other essentials to over 70 WIC families.

Clementine is a colorful mobile food pantry that serves Orange County through Community Action Partnership Orange County and The OC Food Bank. The trolley is normally stocked like a supermarket with many essential items such as fruits, vegetables, diapers, soaps, and more. Special modifications have been made during the COVID-19 pandemic to follow social distancing protocols.

The Clementine Trolley will be back in a couple months! PHFE WIC participants can send a text to 91997 and ask to sign up for the next Clementine event.

Your June WIC benefits may have been automatically added to your card. Check the California WIC app or call the phone number on the back of your WIC card to check your food balance: 1-844-4MY-FAMILY (1-844-469-3264).

To request a change to your benefits or make an appointment, send a text to 91997. 

Attention WIC Participants!

Your June WIC benefits may have been automatically added to your card. Check the California WIC app or call the phone number on the back of your WIC card to check your food balance: 1-844-4MY-FAMILY (1-844-469-3264).

WIC App Technical Difficulties

Some users of the California WIC App are currently experiencing technical difficulties. We are working to resolve this issue as quickly as possible. If you are unable to use the WIC app, call 1-844-469-3264 to check your food balance. 

WIC Appointments

WIC appointments are online and by phone until further notice. If you have an appointment scheduled for this month, please expect a phone call from WIC on the day of your appointment.

Need Help?

To request a change to your benefits or make an appointment, send a text to 91997. 

August marks Breastfeeding Awareness Month! PHFE WIC program will be hosting breastfeeding support groups at various WIC centers this month. Find a support group near you in the list below.

Activities vary by location. Some activities to look forward to include family/baby portraits, children’s crafts, raffle prizes, snacks, breastfeeding certificates, story time with local librarians, and great conversation with other breastfeeding mothers.