WIC Celebrates its 50th Anniversary

The Women, Infants, and Children (WIC) Program celebrates its 50th anniversary in 2024! WIC is a supplemental nutrition program that provides health and nutrition education, nutritious foods, and quality breastfeeding support. With resilience and compassion, WIC continues to play a crucial role in addressing the nutritional needs of the communities we serve.

WIC Throughout the Years

In 1974, the first WIC clinic opened in Pineville, Kentucky, following a two-year pilot program by Dr. David Paige. The program’s success grew, and within one year, 45 states established a WIC program. Today, the program serves 6.7 million participants across 89 U.S. States, Tribes, and Territories.

Our agency, PHFE WIC, is the largest in the nation and currently serves over 180,000 parents and children annually. Families can connect to their WIC counselors and their appointments by phone, video, in person, and online. We are committed to offering our community the best customer service, empathy, and support. Families in Los Angeles, Orange, and San Bernardino counties can apply for WIC online or text ‘APPLY’ to 91997 to get started.

WIC’s 50th Celebration Event

In January 2024, the National WIC Association (NWA) celebrated the 50th anniversary of the first WIC clinic opening in Pineville, Kentucky. The event was held at Bell Theater and attended by several local and state leaders to celebrate the program’s milestone.

The event honored Dr. David Paige, the founder of WIC, and Betty Hopkins, a nurse and first WIC employee. Both worked together to help shape the WIC program in Pineville and paved the way for additional states to follow.

Thank You for Connecting Families to WIC

The future of the WIC program continues to grow with increased funding and accessibility. With our staff and community partners who share our commitment to improving the health and well-being of parents and children in our communities, WIC is as successful as it is today.

Celebrate the 50th anniversary of WIC by sharing the resources below.