Rise Up Against Anti-Asian Discrimination and Hate

We at PHFE WIC are heartbroken by the troubling rise in anti-Asian sentiments and violence, and we stand in solidarity with the Asian American and Pacific Islander communities.

To our Asian participants, coworkers, community—you are cherished and welcome at WIC. We are committed to supporting and uplifting families of all races, cultures and backgrounds. There is no room for xenophobia, racism, or hate here.

Click here to read the message from our program partners, Heluna Health Board of Directors, and their commitment to health equity and condemning racism.

For resources on how to aid the AAPI community on fighting hate and structural racism, visit AdvancingJustice-LA.org


CinnaMoms & Kaiser Baldwin Hills Virtual Breastfeeding Support Groups

The CinnaMoms African American Breastfeeding and Motherhood Support Program is an accessible and welcoming service to parents that goes beyond PHFE WIC core services.  CinnaMoms offers culturally relevant information facilitated by a qualified team of African American Certified Lactation Educators, Lactation Consultants, Nutritionists, and Breastfeeding Peer Counselors.

In partnership with Kaiser Permanente Baldwin Hills, CinnaMoms invites you to join a virtual breastfeeding support group held every first and third Thursday of the month, beginning January 2021.  The overarching goal is to increase virtual breastfeeding support for African American women.  Throughout the year, the virtual support groups will feature guest appearances from Lactation Consultants throughout the region.

For more details visit https://www.cinnamoms.org/events

Read what inspired some of our staff to become a Registered Dietitian

Happy National Nutrition Month®!

This March we are reaching out to spread the word—make every bite count for a healthy diet.  The California WIC Program helps families buy nutritious foods and provides no-cost nutrition counseling, breastfeeding support, healthcare referrals, and healthy lifestyle tips.

This year our staff is reflecting on what nutrition means to them.