Shop at Select Farmers Markets and Get Extra $$

Now through March 31, 2026, WIC families can get up to $25 bonus coupons per visit at participating farmers’ markets. The coupons can be used for fresh fruits and vegetables at the market where they were received. Families can receive this offer once per week at each participating market and can visit multiple markets per week. The bonus dollars are while supplies last, and the amount is subject to change.

Here’s how it works:

  1. Shop with Your WIC Benefits: Shop at a farmers market below using your WIC card with a QR code, and use at least $5 of your cash value benefit for fruits and vegetables.
  2. Get a Pink Verification Ticket: Receive a verification ticket from the farmers and bring it to the information booth.
  3. Collect Matching Coupons: Receive your matching coupons. Coupons can only be used on fresh fruits and vegetables at the market where they were received.

Shop at a Participating Farmers Market

Culver City Farmers’ Market

Tuesdays
2:00 PM – 7:00 PM

3800 Main St,
Culver City, CA 90232

Kaiser West LA Farmers’ Market

Thursdays
8:30 AM – 2:00 PM

6041 Cadillac Ave,
Los Angeles, CA 90034

La Cienega & 18th St Farmers’ Market

Saturdays
9:00 AM – 2:00 PM

1801 S La Cienega Blvd,
Los Angeles, CA 90035

Need the WIC Card with a QR code?

Your WIC card must have a QR code on the front to shop at a farmers’ market. PHFE WIC families can pick up the new WIC card at a nearby WIC office or request one by mail by completing the WIC Card Request Form. Cards typically arrive by mail within 3 to 5 business days.

Important: Requesting a replacement WIC card will immediately deactivate your old card.

Complete a WIC Class Online!

Between appointments with a WIC counselor, families will need to complete a quick, simple nutrition class. Parents can complete a class online at their own pace through wichealth.org.

How to sign up for wichealth.org

If it is your first time visiting wichealth.org, click the red Sign Up button to create an account. You will need the following information to register a new account:

learn and grow WIC online education
  • State – California
  • Agency – PHFE
  • Clinic – Select the WIC office nearest to you. Find your local WIC office.
  • Family ID – Check the CA WIC App for your 9 digit Family ID. In the CA WIC App, click the 3 lines in the top left corner to open the menu. Your Family ID will be at the top of the menu.

WIC online group classes through Zoom are canceled until further notice.

Our interactive group classes through Zoom are currently canceled until further notice. Classes can be completed online at wichealth.org. Check back in May to see when our group Zoom classes will resume.

Have a question? Text 91997 for help.

Recall: Apple Pear Banana Baby Food, Tippy Toes

The U.S. Food and Drug Administration announced a recall of Tippy Toes brand Apple Pear Banana Baby Food from IF Copack, LLC (Initiative Foods) due to elevated levels of patulin. Patulin is a natural toxin made by molds that can grow on fruits. Eating foods containing the toxin can cause health problems such as weakened immune system, nerve damage, headache, fever, and nausea.

The recalled apple pear banana baby food was distributed nationwide in retail stores under the following lot numbers:

  • Tippy Toes Apple Pear Banana
  • 2-pack plastic tubs, with product information sleeve
  • UPC 036800265783
  • Lot # 07174 Best By Date “BB 07/17/2026”

People who have purchased Tippy Toes Apple Pear Banana baby food are urged to dispose of it immediately or return it to the place of purchase for a full refund. Contact your healthcare provider for any health concerns if the product has been consumed

For questions, contact the company at (855) 215-5730

Additional information:

Federal Funding Update: Government Reopens

On February 3, 2026, Congress passed a bill to end the partial government shutdown. In November 2025, Congress passed a bill that fully funded the WIC program through September 30, 2026, as part of a bill passed that month, ensuring that eligible families can continue to rely on the program for support.

What you can do

  • Continue to use your WIC benefits
  • Attend your WIC appointments
  • Stay in contact with your local WIC office

Stay informed

WIC and CalFresh are Better Together!

Families who receive CalFresh/SNAP should expect to get their full amount of benefits this month. Those who participate in CalFresh and qualify for WIC can and should be enrolled in both programs.

WIC continues to enroll eligible families, including those who were impacted by the government shutdown and qualify. Apply online or text ‘APPLY’ to 91997 to get started.

You may be eligible for WIC if you:

  • Are pregnant
  • Are breastfeeding a baby under the age of one
  • Had a baby within the last six months
  • Have a child under the age of five
  • Experienced a pregnancy loss/termination