The 2026 WIC Farmers Market Nutrition Program has wrapped up after another successful year! Congress began the program in 1992 with funding from the United States Department of Agriculture to bring more fresh fruits and vegetables to WIC families while familiarizing them with farmers’ markets and supporting the local community.
PHFE WIC will have distributed farmers’ market benefits to 6,860 families, totaling $246,960 worth of fruits and vegetables, this summer!
WIC Families: Shop with your WIC FM benefits before November 30!
WIC farmers’ market benefits will expire on November 30! The $36 farmers’ market benefits can be used to purchase fresh fruit, fresh vegetables, and cut edible herbs. They cannot be used to purchase honey, nuts, eggs, meat, flowers, baked goods, dried fruit, plants, or non-food items.
Thank you to all of our community partners for spreading the word, and to farmers market managers, staff, and vendors for their support to help make this a successful season.
- Adams & Vermont Farmers’ Market
- Echo Park Farmers’ Market
- Fullerton Farmers’ Market
- Hollywood Park Farmers’ Market
- La Cienega Farmers’ Market
- Monterey Park Farmers’ Market
- Pomona Valley Farmers’ Market
- Rosemead Farmers’ Market
- Torrance Farmers’ Market
- Tustin Farmers’ Market
- West Covina Farmers’ Market
Special thanks to our community partners at Hunger Action LA (HALA), Food Access LA, Model Neighborhood Program (MNP), Farm Habit, the cities of Fullerton, Torrance, and Tustin, and all ceritified farmers’ markets and managers for supporting healthy eating for our communities.
The WIC Farmers Market Nutrition Program runs for a limited time each year, and the next season starts summer 2027! To make sure you don’t miss out on your free produce, sign up for WIC text messages (send a text with your name and date of birth to 91997) and follow us on Facebook, Instagram, and Twitter.
WIC Families Can Still Get $30 Bonus Coupons at Select Farmers Markets
WIC families can get $30 bonus coupons per visit when they spend a minimum of $5 of their WIC benefits at participating farmers’ markets. The coupons can be used for fresh fruits and vegetables. Families can receive this offer once per week at each participating market and visit multiple markets per week. The bonus dollars are while supplies last, and the amount is subject to change. Families will need the WIC card with a QR code on front to shop at a farmers’ market and get the $30 bonus coupons.
Here’s how it works:
- Shop with Your WIC Benefits: Shop at a farmers market below using your WIC card with a QR code, and use at least $5 of your cash value benefit for fruits and vegetables.
Look for the ‘WIC and Senior Benefits Welcome‘ sign to find farmers who accept the WIC card. - Get a Verification Ticket: Receive a verification ticket from the farmers and bring it to the information booth.
- Collect Matching Coupons: Receive your matching coupons. Coupons can only be used on fresh fruits and vegetables.
Shop at a Participating Farmers Market
Coupons can be picked up from a participating farmers’ market and can be redeemed for fresh fruits and vegetables.
Farmers’ Market | Address | Day |
|---|---|---|
| Culver City Farmers’ Market | 3800 Main St, Culver City, CA 90232 | Tuesdays 2:00 PM – 7:00 PM |
| Compton College Farmers’ Market | 1111 E Artesia Blvd, Compton, CA 90221 | Wednesdays 3:00 PM – 7:30 PM |
| La Cienega Farmers’ Market at Kaiser WLA | 6041 Cadillac Ave, Los Angeles, CA 90034 | Thursdays 8:30 AM – 2:00 PM |
| Central Avenue Farmers’ Market | 4301 S Central Ave, Los Angeles, CA 90011 | Thursdays 9:00 AM – 2:00 PM |
| Echo Park Farmers’ Market | 1146 Logan St, Los Angeles, CA 90026 | Fridays 3:00 PM – 7:30 PM |
| La Cienega Farmers’ Market at 18th Street | 1801 S La Cienega Blvd, Los Angeles, CA 90035 | Saturdays 9:00 AM – 2:00 PM |
| Crenshaw Farmers’ Market | 5730 Crenshaw Blvd, Los Angeles, CA 90043 | Saturdays 10:00 AM – 3:00 PM |
| Hollywood Farmers’ Market | 1600 Ivar Ave, Los Angeles, CA 90028 | Sundays 8:00 AM – 1:00 PM |
Need the WIC Card with a QR code?
Your WIC card must have a QR code on the front to shop at a farmers’ market. PHFE WIC families can pick up the new WIC card at a nearby WIC office or request one by mail by completing the WIC Card Request Form. Cards typically arrive by mail within 3 to 5 business days.
Important: Requesting a replacement WIC card will immediately deactivate your old card.
